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12 Sep Successful Brand Campaigns Driven by Mainline Media | Digitally
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In today’s fragmented advertising landscape, brands are often tempted to focus heavily on digital channels. However, mainline media—television, print, and radio—continues to deliver powerful results, ..
12 Sep Why Startups Should Still Consider | Mainline Media Advertising
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In today’s digital-first world, startups often focus heavily on social media, influencer campaigns, and search marketing. While these channels deliver measurable results, many overlook the power of ma..
12 Sep Mainline Media Advertising Costs | A Complete Guide for Brands
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Mainline media continues to be one of the most trusted and effective advertising channels in 2025, despite the rapid rise of digital platforms. For brands that want to build credibility, connect with ..
09 Sep Top Benefits | Mainline Media Advertising for Brand Visibility
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In today’s competitive business environment, brand visibility plays a vital role in driving consumer trust and long-term growth. While digital platforms have taken center stage in recent years, mainli..
05 Sep Future | Programmatic OOH Media Buying | What Marketers Must Know
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In the fast-evolving advertising landscape, Out-of-Home (OOH) media is undergoing a major transformation with the rise of programmatic buying. Traditionally, OOH campaigns involved manual negotiations..
05 Sep Luxury Brands | OOH Media | Premium Outdoor Advertising | Elyts
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In an era dominated by digital campaigns, influencer marketing, and social media, luxury brands continue to invest heavily in Out-of-Home (OOH) media. From towering billboards on luxury shopping stree..
05 Sep Billboards to Smart Screens | Digital Transformation of OOH Media
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Out-of-Home (OOH) advertising has always been one of the most impactful mediums for brands to capture consumer attention. From towering billboards along highways to posters in metro stations, OOH has ..
05 Sep OOH Media Measurement | How Brands Can Track Real ROI in 2025
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In the fast-evolving world of advertising, Out-of-Home (OOH) media continues to be one of the most powerful channels for capturing attention and influencing consumer behavior. However, as marketing bu..
05 Sep Regional Advertising Power | OOH Media | Tier 2 | Tier 3 Cities
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In India’s rapidly evolving advertising landscape, Out-of-Home (OOH) media has emerged as one of the most effective mediums for brand visibility. While metro cities have long been the primary focus of..
05 Sep OOH Media | Sports Marketing | Driving Fan Engagement | Elyts
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Sports have always been more than just games—they are a cultural phenomenon that brings people together, ignites emotions, and fuels loyalty. With the rise of digital platforms, fan engagement has tra..
05 Sep Psychology Behind OOH | Outdoor Ads Influence Buying Decisions
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Out-of-Home (OOH) media has long been one of the most powerful forms of advertising, shaping consumer behavior in ways that are both conscious and subconscious. Unlike digital ads that can be skipped ..
04 Sep 10 Innovative OOH Media Campaigns That Captured Attention in 2025
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Out-of-Home (OOH) advertising has always been about grabbing attention in the busiest of environments. But in 2025, the industry witnessed a creative renaissance fueled by technology, sustainability, ..
04 Sep How Smart Cities are Driving the Growth of Digital OOH Media
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In the modern era of urban transformation, smart cities are emerging as epicenters of innovation, connectivity, and digital integration. Alongside this growth, Digital Out-of-Home (DOOH) media has bec..
04 Sep Sustainability Shift | Eco-Friendly Practices | OOH Media | Elyts
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Out-of-Home (OOH) advertising has long been one of the most powerful mediums for brands to connect with consumers in the physical world. From billboards on highways to digital screens in urban hubs, O..
04 Sep Why OOH Media is the Perfect Partner for Influencer Marketing
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In today’s dynamic marketing landscape, brands are constantly seeking innovative ways to capture audience attention. While influencer marketing has dominated the digital space in recent years, Out-of-..
04 Sep OOH Media is the Perfect Partner for Influencer Marketing in 2025
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In today’s dynamic marketing landscape, brands are constantly seeking innovative ways to capture audience attention. While influencer marketing has dominated the digital space in recent years, Out-of-..
04 Sep OOH Media vs Online Ads: Which Delivers Better ROI for Brands?
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In today’s competitive marketing landscape, every brand is striving to maximize Return on Investment (ROI) from their advertising spend. Two of the most powerful channels available are Out-of-Home (OO..
04 Sep How Digital OOH (DOOH) is Revolutionizing Outdoor Advertising
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Outdoor advertising has always been a powerful medium for brand visibility, but with the rise of Digital Out-of-Home (DOOH), the industry is undergoing a massive transformation. Combining the reach of..
04 Sep Top OOH Media Trends in 2025 Every Marketer Should Know
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Out-of-Home (OOH) advertising has always been one of the most powerful ways to connect with audiences in the real world. In 2025, the landscape is evolving rapidly as technology, consumer behavior, an..
04 Sep OOH Media Remains the Most Impactful Form of Brand Communication
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In today’s digitally driven world, brands are constantly searching for the most effective way to connect with audiences. While social media, TV ads, and online campaigns dominate the conversation, Out..
04 Sep Evolution | OOH Media | Outdoor Advertising is Adapting in 2025
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Out-of-Home (OOH) media has always been a powerful medium to capture consumer attention in the real world. From traditional billboards on highways to digital screens in malls and airports, OOH has evo..
04 Sep Evolution | OOH Media | Outdoor Advertising is Adapting in 2025
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Out-of-Home (OOH) media has always been a powerful medium to capture consumer attention in the real world. From traditional billboards on highways to digital screens in malls and airports, OOH has evo..
28 Aug How Big Brands Won with Mainline Media Campaigns in 2025
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In 2025, mainline media continues to prove that traditional advertising is far from obsolete. From television to print and radio, big brands across industries have leveraged these channels to reach ma..
27 Aug Why Outdoor & Transit Ads Still Matter in a Mobile-First World
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In today’s mobile-first era, where digital ads dominate screens and attention spans are shorter than ever, outdoor and transit advertising may seem old-fashioned. However, these traditional mediums co..
27 Aug Mainline Media Advertising | FMCG Brands | Proven Strategies
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Fast-Moving Consumer Goods (FMCG) brands thrive on visibility, recall, and consistent consumer demand. In a highly competitive marketplace, where purchase decisions are often impulsive, mainline media..
27 Aug Mainline Media Still Delivers Higher Brand Recall | Digital Ads
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In today’s fast-paced advertising ecosystem, digital channels dominate conversations around marketing strategies. With data-driven targeting, personalization, and measurable ROI, digital advertising h..
22 Aug Why Choose Elyts Branding Solution for Your OOH Campaigns?
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Why Choose Elyts Branding Solution for Your OOH Campaigns?In today’s competitive world, Out-of-Home (OOH) advertising is not just about putting up a billboard — it’s about creating a powerful brand pr..
22 Aug OOH Advertising in Tier-2 Cities: Untapped Opportunities
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When we think of Out-of-Home (OOH) advertising, the spotlight often falls on metro cities like Delhi, Mumbai, Chennai, or Dubai. However, the real growth story lies in Tier-2 cities, where untapped po..
22 Aug Measuring ROI in OOH Advertising: Metrics That Matter in 2025
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IntroductionIn today’s data-driven world, businesses want clear proof that their marketing spends are bringing results. Outdoor Advertising, commonly known as OOH (Out-of-Home Advertising), has evolve..
16 Aug Mainline Media | Advertising Formats | Work Wonders | Digitally
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In the digital age, it’s easy to assume that social media and online advertising dominate the marketing landscape. However, mainline media—comprising television, radio, print, and outdoor advertising—..
16 Aug Mainline Media | Drives ROI | Social Media | Digital Marketing
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In today’s marketing landscape, social media dominates conversations, budgets, and brand strategies. Platforms like Instagram, Facebook, LinkedIn, and TikTok have become the go-to tools for rapid en..
14 Aug Mall Media | Traditional OOH | Delivers Better ROI | Digitally
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In today’s competitive advertising landscape, brands are under constant pressure to maximize their marketing budgets. Out-of-Home (OOH) advertising continues to be a key player in driving brand visibi..
14 Aug Mall Media | Traditional OOH | Delivers Better ROI | Digitally
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In today’s competitive advertising landscape, brands are constantly seeking channels that offer the highest return on investment (ROI). While Traditional Out-of-Home (OOH) formats like billboards, tra..
13 Aug Case Studies | OOH Campaigns | Went Viral | Digital Marketing
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Out-of-Home (OOH) advertising has entered a new golden era in 2025, driven by technological innovation, interactive engagement, and data-driven targeting. From 3D billboards to augmented reality activ..
13 Aug Voice Activated Billboards | Outdoor Advertising | Digitally
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In the ever-evolving landscape of outdoor advertising, brands are continuously searching for ways to create immersive, two-way communication with their audiences. One of the most exciting innovations ..
13 Aug OOH Media | Event Marketing | A Winning Combination | Digitally
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In today’s competitive marketing landscape, brands are constantly seeking innovative ways to capture audience attention and create lasting impressions. Out-of-Home (OOH) media and event marketing have..
13 Aug Global | OOH Advertising Market | Key Growth Drivers | Digitally
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The global Out-of-Home (OOH) advertising industry is undergoing a dynamic transformation, driven by technological innovation, data-driven targeting, and the evolving behavior of urban audiences. As br..
13 Aug Transit Media | Becoming | Prime OOH Advertising | Digitally
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In 2025, transit media has emerged as one of the most powerful and effective Out-of-Home (OOH) advertising channels, gaining the attention of brands, agencies, and marketers worldwide. From buses and ..
13 Aug Data Driven | Outdoor Advertising | Turning Insights | Digitally
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In today’s hyper-connected world, outdoor advertising (OOH) is no longer just about placing a billboard in a high-traffic location and hoping for results. Thanks to the integration of data analytics, ..
13 Aug DOOH | Boosting Real Time | Marketing Opportunities | Digitally
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In today’s fast-paced digital era, consumers expect brands to communicate with them in the moment, with messages that are relevant, engaging, and personalized. Digital Out-of-Home (DOOH) advertising h..
13 Aug OOH | Omnichannel Marketing Strategies | Digital Marketing
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In today’s fast-paced, digitally connected world, Omnichannel Marketing has emerged as a vital approach for brands seeking to deliver consistent, personalized experiences across all customer touchpoin..
06 Aug Mainline Media | Luxury Brands | Best Practices | Digital | Elyts
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Luxury brands operate in a world of exclusivity, prestige, and timeless appeal. Unlike mass-market products, these brands cater to a niche audience that values experience, heritage, and status as much..
04 Aug Hyperlocal Targeting | Outdoor Advertising | Digital Marketing
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In today’s fast-paced, digitally connected world, outdoor advertising remains a powerful medium to capture consumer attention. However, with rising competition and consumer expectations, brands need t..
04 Aug Integrating OOH | Social Media | Maximum Brand Impact | Digitally
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In today’s hyperconnected world, consumers experience brands across multiple touchpoints. Out-of-Home (OOH) advertising, once a stand-alone channel, has evolved into a powerful driver of online engage..
04 Aug Static | Digital | Rapid Shift | Outdoor Advertising | Digitally
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Outdoor advertising has always been a powerful medium for brands to capture attention. For decades, static billboards dominated highways, cityscapes, and commercial districts. However, in recent years..
04 Aug Measuring ROI | OOH Media | Advanced Analytics | Digital | Elyts
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Out-of-Home (OOH) advertising has evolved far beyond static billboards and posters. With the integration of digital displays, location-based targeting, and data-driven insights, brands can now track a..
04 Aug AI  Powering Personalization | Digital Marketing | Elyts Branding
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In today’s fast-paced advertising landscape, personalization is no longer just a “nice to have”—it’s the gold standard for brand engagement. While online channels have been leveraging artificial intel..
04 Aug Sustainable OOH Advertising | Eco Friendly Innovations | Digital
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Out-of-Home (OOH) advertising has long been a powerful way for brands to connect with audiences in public spaces. However, as environmental awareness grows, advertisers are rethinking how their campai..
04 Aug Programmatic DOOH | Brands | Investing | Outdoor Advertising
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In the last few years, Digital Out-of-Home (DOOH) advertising has evolved from static billboards to dynamic, data-driven experiences. Now, a powerful shift is underway — Programmatic DOOH (pDOOH) is t..
04 Aug OOH Media Trends | Technology | Outdoor Advertising | Digitally
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The Out-of-Home (OOH) advertising industry is experiencing a digital renaissance in 2025. With rapid advancements in technology, brands are no longer limited to static billboards or traditional transi..
30 Jul FMCG Brands Leverage | Mainline Media | Digital Marketing | Elyts
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In the fast-moving consumer goods (FMCG) sector, trust and brand familiarity are essential drivers of consumer choice. While digital channels have gained prominence, mainline media—such as television,..
26 Jul 5 Common Mistakes | OOH Media | Buying | Digital Marketing
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Out-of-Home (OOH) advertising continues to be one of the most effective mediums for reaching mass audiences in a tangible, real-world environment. However, even seasoned marketers can fall into traps ..
26 Jul AI | Data Analytics | Transforming | OOH Campaign | Digitally
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Out-of-Home (OOH) advertising has long been a staple in brand marketing, offering high visibility and mass reach. But in the digital age, it’s no longer enough to place a static billboard on a highway..
26 Jul Psychology | Behind Effective | Outdoor Advertising | Digitally
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Outdoor advertising, or Out-of-Home (OOH) advertising, remains one of the most powerful ways to influence consumer behavior in the real world. But what makes certain billboards, hoardings, and transit..
26 Jul Real Estate | OOH Media | Billboards | Digital Marketing | Elyts
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In the fast-paced world of real estate, catching a buyer’s attention quickly can be the difference between a property sitting unsold and one that closes within days. While digital advertising is essen..
26 Jul Retail Brands | Using Transit Media | Drive Footfall | Digitally
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In today’s highly competitive retail landscape, visibility is everything. With consumers constantly on the move, transit media has emerged as a powerful tool for retail brands to capture attention and..
25 Jul Hyperlocal OOH Advertising | Location Based Marketing | Digitally
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In today's data-driven advertising landscape, brands are moving beyond generic campaigns to hyper-targeted strategies that speak directly to specific communities. Hyperlocal Out-of-Home (OOH) advertis..
25 Jul Digital Billboards | Dominating | Urban Landscapes | Marketing
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In 2025, urban centers across the globe are experiencing a digital renaissance, and at the heart of this transformation stands the ever-evolving digital billboard. As technology continues to reshape t..
10 Jul Transit Media | Becoming | Brand Powerhouse | Digital Marketing
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In the evolving world of outdoor advertising, transit media has emerged as one of the most impactful, cost-effective, and high-visibility formats in 2025. From fully wrapped metro trains to branded ca..
10 Jul OOH Media | Platforms | Vendors | Digital Marketing | Elyts
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As India’s advertising landscape evolves with rapid urbanization and digital integration, Out-of-Home (OOH) media continues to play a vital role in connecting brands with consumers on the move. In 202..
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