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11 Jun Mall Media | Hyperlocal Brand Visibility | Digital Marketing
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In today’s fiercely competitive retail and advertising environment, brands are constantly seeking ways to connect with their target audiences in meaningful, immediate, and location-specific ways. One ..
11 Jun Data Driven | Mall Media | Digital Marketing | Elyts Branding
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In the ever-evolving landscape of advertising, Mall Media has transformed into a powerhouse for real-time, data-driven brand engagement. As malls grow into experience hubs rather than mere shopping de..
11 Jun Mall Media | Product Launches | Brand Activations | Digitally
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In today’s hyper-competitive market, launching a product or activating a brand requires more than traditional advertising—it demands immersive, high-impact experiences that create memorable impression..
11 Jun Mall Advertising | Luxury | Mass Market Brands | Digital | Elyts
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In the evolving landscape of retail marketing, mall advertising remains one of the most effective touchpoints for brand visibility and consumer engagement. However, the strategies for luxury brands ve..
11 Jun FMCG Brands | Dominating Retail Spaces | Mall Media | Digitally
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Fast-Moving Consumer Goods (FMCG) brands have long battled for consumer attention in saturated marketplaces. With traditional retail advertising avenues facing diminishing returns, the spotlight has s..
11 Jun Seasonal Campaigns | Leveraging | Mall Media | Digital Marketing
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Festive seasons are more than just cultural celebrations—they’re golden opportunities for brands to connect with high-intent shoppers. In India, festivals like Diwali, Christmas, Eid, and Navratri dri..
11 Jun Psychology | Behind Effective | Mall Media Campaigns | Digitally
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Mall media campaigns have evolved far beyond banners and kiosks — they are now strategic tools rooted deeply in consumer psychology. Understanding how people think, feel, and behave in a shopping envi..
11 Jun Interactive Digital Displays | Mall Media | Driving Engagement
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In the ever-evolving retail landscape, malls are becoming more than just shopping destinations—they are experience hubs. As brands compete for attention, interactive digital displays have emerged as a..
11 Jun Top Indian Malls | Highest Advertising ROI | Digital Marketing
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In 2025, mall advertising in India has evolved from being just a branding strategy to a high-performance media investment. With increasing footfalls, digital integrations, and data-backed targeting, s..
11 Jun Mall Media | Shaping Shopper Journeys | Digital Marketing | Elyts
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In 2025, mall media is not just an advertising tool—it's a strategic driver of the shopper journey, creating memorable brand touchpoints that influence purchasing decisions. With evolving consumer exp..
11 Jun Choose | Right Mall | Media Buy | Digital Marketing | Elyts
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Mall advertising in India has evolved into a highly targeted and effective channel for brand engagement. With increasing footfalls, premium shopping experiences, and a captive audience, malls offer an..
11 Jun Successful | Mall Media Campaigns | Drove Sales | Digital | Elyts
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Mall media has evolved into one of the most impactful advertising platforms for brands seeking high consumer engagement and sales conversion. With a captive audience in a buying mindset, malls offer u..
11 Jun Boosting Movie Launches | OTT Promotions | Mall Media | Digitally
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In today’s hyper-competitive entertainment landscape, movie studios and OTT platforms are exploring innovative ways to captivate audiences. One of the most effective yet underutilized channels for fil..
11 Jun FMCG Brands | Using Mall Media | Product Sampling | Digitally
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In today’s ultra-competitive Fast-Moving Consumer Goods (FMCG) landscape, capturing consumer attention requires more than flashy packaging or traditional advertisements. One of the most effective ways..
11 Jun Branding | High End Malls | Mid Segment Malls | Digital Marketing
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In the competitive world of retail marketing, branding in malls plays a pivotal role in attracting and retaining consumers. However, the approach to mall branding significantly differs depending on th..
10 Jun Retailtainment | Mall Media | Winning Combo | Digitally | Elyts
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In an era where consumer attention is fragmented and digital fatigue is real, lifestyle brands are turning to immersive, real-world strategies to connect with their audiences. At the forefront of this..
10 Jun Footfall Insights | Mall Media | Campaigns Smartly | Digitally
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In the fast-paced world of retail and advertising, timing is everything—especially when it comes to mall campaigns. With shopping malls witnessing their highest footfall over weekends, understanding c..
10 Jun Digital Mall Screens | Interactive Brand Engagement | Digitally
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In an age where consumer attention is the new currency, static ads no longer make the cut. Brands that want to stand out must create dynamic, immersive experiences that captivate audiences and invite ..
10 Jun Mall Media Trends 2025 | Programmatic Advertising | Digitally
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As we step into the second half of the decade, shopping malls are reinventing themselves beyond retail—emerging as experiential, digital-savvy environments that offer brands unparalleled advertising o..
10 Jun Mall Advertising Works | Capturing Consumer Attention | Digitally
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In a digital age overflowing with online ads and screen fatigue, mall advertising stands out by reaching consumers in the real world—right where they make their purchasing decisions. Malls are not jus..
09 Jun AI | OOH | Smarter Campaign | Maximum Impact | Digital Marketing
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In today’s fast-paced marketing world, Out-of-Home (OOH) advertising is undergoing a remarkable transformation. Traditionally known for its static billboards and posters, OOH is now evolving into a dy..
09 Jun Integrating Mobile | OOH Media | Maximum Impact | Digital | Elyts
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In today’s fast-evolving marketing landscape, advertisers are constantly seeking innovative ways to engage consumers and maximize campaign effectiveness. One powerful strategy gaining traction is the ..
09 Jun Creative Strategies | OOH Campaigns | Go Viral | Digital | Elyts
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In a world driven by digital engagement, Out-of-Home (OOH) advertising continues to defy expectations. Not only does it provide high visibility, but with the right creative strategy, OOH campaigns can..
09 Jun Hyperlocal Targeting | OOH | Driving Results | Digital Marketing
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In today’s rapidly evolving marketing landscape, brands are recognizing the untapped potential of Tier 2 and Tier 3 cities in India. These emerging markets, with increasing purchasing power and growin..
09 Jun Eco Friendly | OOH Media | Sustainable Ad Solutions | Digitally
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Out-of-home (OOH) advertising has long been a powerful medium for reaching mass audiences. From high-traffic billboards to transit media and digital displays, OOH has remained resilient and relevant. ..
09 Jun OOH Advertising Metrics | Measure ROI Effectively | Digitally
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Out-of-Home (OOH) advertising has evolved significantly over the years, integrating digital innovations and data-driven strategies to boost campaign effectiveness. As advertisers demand more accountab..
09 Jun 3D Billboards | Revolutionizing | OOH Campaigns | Digital | Elyts
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The world of Out-of-Home (OOH) advertising is undergoing a dramatic shift, and at the forefront of this transformation are 3D billboards. These eye-catching displays are not just about size anymore — ..
09 Jun Programmatic DOOH | Outdoor Advertising | Digital Marketing
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Outdoor advertising has always been a powerful medium to capture public attention, especially in high-traffic urban locations. But as technology evolves and consumer behavior becomes more data-driven,..
09 Jun OOH Advertising | High Visibility | Urban India | Digital | Elyts
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In a country as densely populated and fast-paced as India, grabbing consumer attention is both a challenge and an opportunity. Out-of-Home (OOH) advertising remains a dominant force in urban marketing..
09 Jun OOH Media | Relevant | Digital Age | Marketing | Elyts Branding
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In an era dominated by smartphones, AI, and hyper-personalized ads, it’s easy to assume that traditional advertising formats like Out-of-Home (OOH) media would become obsolete. But in 2025, OOH is not..
07 Jun Navigating | Normal | Ad Agencies | Adapting | Digital Marketing
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The digital advertising world is undergoing a seismic shift. With Google phasing out third-party cookies in Chrome and increasing global regulations around user data privacy, advertising agencies are ..
07 Jun Ad Agencies | Brand Films | Emotional Storytelling | Digitally
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In today’s saturated advertising landscape, consumers crave authenticity and emotional resonance more than ever. Brand films have emerged as a powerful tool in the arsenal of modern ad agencies to mee..
07 Jun House | Agency | Pros | Cons | Outsourcing | Digital Marketing
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In today's competitive marketing landscape, businesses face a crucial decision when planning their advertising strategies: should they manage campaigns in-house or outsource them to an advertising age..
07 Jun Omnichannel Advertising Strategiesc | Digital Marketing | Elyts
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As the digital landscape becomes increasingly complex, brands in 2025 must adopt a seamless and unified approach to marketing: omnichannel advertising. With consumers engaging across platforms—website..
07 Jun Advertising Agencies | Influencer Collaborations | Digitally
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In today’s fast-evolving digital landscape, advertising agencies are constantly exploring innovative strategies to connect brands with their target audiences. One of the most impactful trends reshapin..
07 Jun Data Analytics | Modern Advertising | Agency Campaigns | Digital
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In today’s hyper-connected, digital-first world, advertising is no longer a game of guesswork. Modern advertising agencies are turning to data analytics to drive decision-making, personalize campaigns..
07 Jun Creative Pitches | India’s Top Ad Agencies | Digital Marketing
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In a hyper-competitive advertising landscape, a pitch can make or break an agency’s shot at landing a major client. In India, where brands are constantly jostling for consumer attention across languag..
07 Jun Local | National Advertising Agencies | Digital Marketing | Elyts
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In today’s competitive marketplace, choosing the right advertising agency can significantly impact your brand’s visibility, growth, and return on investment. One of the key decisions businesses face i..
07 Jun Full Service | Advertising Agencies | Digital Marketing | Elyts
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The advertising landscape is shifting at lightning speed. As digital platforms dominate consumer attention and data-driven strategies become non-negotiable, full-service advertising agencies are under..
07 Jun Advertising Agency | Trends | Agency Strategies | Digital | Elyts
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The advertising industry is evolving at a breakneck pace, and 2025 is set to be a transformative year for agencies worldwide. Driven by technology, shifting consumer behavior, and an ever-expanding di..
06 Jun Award Winning | Ad Films | Creative Direction | Digital | Elyts
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In the ever-evolving landscape of advertising, where every brand is vying for attention, award-winning ad films emerge as benchmarks of creativity, storytelling, and emotional impact. These cinematic ..
06 Jun Sustainability | Ad Film Production | Eco Friendly | Digitally
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The advertising world is undergoing a green revolution. As brands increasingly commit to environmental responsibility, the ad film production industry is following suit. From plastic-free sets to rene..
06 Jun Celebrity Endorsements | Ad Films | ROI | Digital Marketing
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In 2025, celebrity endorsements remain a potent tool for brand storytelling in ad films, especially in a culturally diverse and emotionally driven market like India. But as consumer behavior evolves a..
06 Jun Regional Language | Ad Films | India's Diverse Markets | Digital
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India is a land of linguistic richness, boasting 22 officially recognized languages and hundreds of dialects across its vast geography. This cultural diversity presents a unique challenge—and a signif..
06 Jun Cost | Creativity | Budgeting Smartly | Ad Films | Digitally
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In the fast-evolving world of advertising, brands often face a critical dilemma: How can you produce a high-impact ad film without draining your marketing budget? Balancing creativity with cost-effect..
06 Jun Right Production | Brand Ad Film | Digital Marketing | Elyts
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In today’s hyper-visual and attention-driven marketplace, a well-crafted ad film can be a game-changer for your brand. Whether it’s a high-impact commercial or a story-led digital campaign, the succes..
06 Jun AI | Ad Film Production | Revolutionizing | Digital Marketing
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The advertising landscape is evolving rapidly, and at the heart of this transformation lies Artificial Intelligence (AI)—a powerful tool that’s redefining how ad films are conceptualized, created, and..
06 Jun Rise | Micro Ad Films | Digital First Audiences | Marketing
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In an era where attention spans are shrinking and mobile-first behavior dominates online consumption, brands are increasingly turning to micro ad films—short, high-impact videos designed for digital-f..
06 Jun Script | Screen | Ad Films | Crafted | Maximum Impact | Digitally
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In today’s hyper-competitive media landscape, ad films aren’t just creative bursts—they’re strategic tools built to influence, engage, and convert. Every frame, every line of dialogue, and every camer..
06 Jun Trends | Ad Film Production 2025 | Brand Marketing | Digitally
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The advertising landscape is undergoing rapid transformation, and ad film production is at the forefront of this evolution. As we head through 2025, brands are rethinking how they tell stories, engage..
05 Jun Multilingual | Sports Commentary | Hyperlocal Brand | Digitally
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In a country as diverse as India, where languages shift every few hundred kilometers, marketers are turning to an unexpected but powerful medium to tap into hyperlocal markets—multilingual sports comm..
05 Jun Esports | Gaming Streams | Sports Media Buying | Digital | Elyts
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In the evolving landscape of sports media, esports and gaming live streams have emerged as formidable platforms for brand engagement. No longer a niche, this sector now commands massive viewership, wi..
05 Jun Psychology | Sports Fans | Crafting Emotionally | Digital | Elyts
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In the dynamic world of sports, fans aren’t just spectators — they’re emotionally invested communities. Understanding the psychology behind their loyalty, passion, and behavior is the key to building ..
05 Jun Fantasy Sports Platforms | Ad Real Estate | Digitally | Elyts
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In the fast-evolving world of digital marketing, fantasy sports platforms have emerged as powerful and dynamic advertising channels. With millions of active users, high engagement rates, and deep inte..
05 Jun Sports Sponsorships | Trends Brands | Digital Marketing | Elyts
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In 2025, sports sponsorships are no longer just about logo placements on jerseys or stadium hoardings—they’re strategic partnerships rooted in digital innovation, fan engagement, and purpose-driven br..
05 Jun Sports Sponsorships | Trends Brands | Digital Marketing | Elyts
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In 2025, sports sponsorships are no longer just about logo placements on jerseys or stadium hoardings—they’re strategic partnerships rooted in digital innovation, fan engagement, and purpose-driven br..
05 Jun Brand Integrations | Sports Events | Game Advertising | Digitally
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As sports viewership continues to rise globally, brands are evolving their marketing strategies to engage audiences more effectively. Traditional advertising formats like TV commercials and perimeter ..
05 Jun OTT Sports Streaming | Traditional TV | Digital Marketing | Elyts
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In the ever-evolving media landscape, sports broadcasting has undergone a digital revolution. Advertisers today face a crucial decision: invest in OTT (Over-the-Top) sports streaming or stick with tra..
05 Jun Women's Sports Media | Brand Sponsorship | Digital Marketing
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The media landscape around sports is undergoing a seismic shift — and at the forefront of this change is the meteoric rise of women’s sports. Once sidelined or underrepresented, female athletes and co..
05 Jun Leveraging | Cricket Broadcasts | Brand Visibility | Digitally
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In India, cricket is not just a sport—it’s a cultural phenomenon. From World Cups to IPL showdowns, cricket captivates millions of viewers across demographics. For brands seeking high-impact visibilit..
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