Elyts Knowledge Center - marketing RSS Feed
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In today’s fast-evolving digital landscape, sports influencers have emerged as powerful catalysts for media marketing campaigns. With millions of followers across social media platforms, professional ..
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The world of esports has grown exponentially over the past decade, transforming from niche gaming competitions into a mainstream entertainment phenomenon. Today, esports tournaments attract millions o..
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In the ever-evolving landscape of advertising, Mainline Media has consistently stood out for creating campaigns that not only capture attention but also redefine marketing standards. By analyzing key ..
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In today’s hyper-connected world, brands cannot rely on a single medium to reach their audiences effectively. Mainline media—comprising television, radio, print, and outdoor advertising—continues to h..
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In today’s competitive real estate sector, capturing the attention of potential buyers requires strategic advertising across multiple channels. Mainline media—including television, radio, print, and o..
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In today’s competitive marketplace, luxury brands face a unique challenge: connecting with a discerning audience that expects exclusivity, quality, and prestige. Mainline media—encompassing premium pr..
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In 2025, consumer buying behavior is evolving rapidly, influenced by technology, data-driven marketing, and digital platforms. Yet, mainline media—television, print, and radio—remains a dominant force..
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In today’s competitive marketing landscape, mainline media—television, print, and radio—remains one of the most powerful tools for creating mass awareness and building brand credibility. However, runn..
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The festive season is the golden quarter for brands across industries. With consumer sentiment at its peak, businesses go all out to capture attention and maximize sales. While digital advertising has..
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In today’s digital-first world, healthcare and pharmaceutical brands face the unique challenge of building trust and credibility in an industry where accuracy, ethics, and transparency are non-negotia..
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In today’s competitive marketing landscape, mainline media and sports sponsorships have become powerful tools for brands looking to connect with audiences on a deeper level. Sports are not just about ..
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In today’s competitive marketing landscape, brands are constantly looking for ways to connect with audiences on a deeper level. One of the most effective strategies is leveraging mainline media for sp..
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In the ever-evolving world of FMCG (Fast-Moving Consumer Goods), brand visibility and recall are crucial for success. While digital advertising continues to grow, Mainline Media remains a cornerstone ..
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The media landscape is evolving at an unprecedented pace, and traditional platforms like print, radio, and television are no exception. With Artificial Intelligence (AI) revolutionizing marketing stra..
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In the fast-evolving world of marketing, building and maintaining brand recall remains a cornerstone of successful campaigns. While digital media dominates conversations today, mainline media—includin..
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For startups, marketing budgets are often tight, and every rupee counts. While digital advertising dominates today’s landscape, mainline media—comprising television, radio, newspapers, and magazines—c..
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In the age of social media and digital advertising, many believe that traditional media is losing its influence. However, when it comes to political campaigns and elections, mainline media—such as tel..
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Mainline media continues to play a dominant role in advertising, even in the digital-first world of 2025. With television, print, and radio still commanding significant attention, brands rely on these..
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In today’s competitive marketplace, businesses have access to multiple advertising platforms. Among them, mainline media (traditional advertising channels) and digital media (online platforms) stand o..
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In 2025, mainline media advertising continues to be a cornerstone of brand communication, even as digital platforms dominate the marketing ecosystem. Television, radio, newspapers, and magazines remai..
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In today’s fast-paced retail environment, traditional advertising methods are evolving at an unprecedented rate. Mall media—advertising platforms within shopping malls—is undergoing a significant tran..
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The festive and holiday seasons mark the peak of consumer spending, and brands are constantly seeking ways to capture attention and drive sales. One of the most effective platforms for achieving this ..
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In today’s competitive retail landscape, capturing consumer attention at the right moment is crucial. Mall media has emerged as a powerful platform for retailers and FMCG brands to influence purchasin..
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In the fast-evolving retail landscape, luxury brands are constantly seeking innovative ways to connect with high-value customers. Mall media has emerged as a powerful advertising channel that enables ..
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The landscape of retail advertising is evolving rapidly, and malls are at the forefront of this transformation. Traditional static displays are no longer sufficient to capture shoppers’ attention in h..
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Mall media advertising has become an essential strategy for brands aiming to capture attention in high-footfall retail spaces. As shopping malls evolve into lifestyle hubs, advertisers are adopting in..
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In today’s fast-paced retail environment, brands are constantly searching for effective ways to capture consumer attention. Mall media advertising has emerged as one of the most impactful solutions, e..
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Shopping malls have long been a central part of urban lifestyles, offering consumers a mix of retail, entertainment, and dining experiences. However, the role of malls is evolving rapidly. Today, mall..
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Mall media has emerged as a powerful platform for advertisers to reach urban consumers in high-traffic retail environments. However, not all cities deliver the same impact. Understanding the differenc..
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Mall media has emerged as a powerful platform for advertisers to reach urban consumers in high-traffic retail environments. However, not all cities deliver the same impact. Understanding the differenc..
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In today’s fast-paced retail environment, businesses are constantly seeking ways to create seamless shopping experiences across multiple channels. Omnichannel marketing has emerged as a crucial strate..
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Shopping malls are no longer just retail destinations; they have become lifestyle hubs where entertainment, dining, and social interactions converge. For brands, malls offer a powerful opportunity to ..
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Mall media advertising has become a powerful way for brands to connect with consumers in high-traffic retail environments. From digital screens and kiosks to large-format displays and experiential zon..
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For startups, building brand awareness on a limited budget can feel like a challenge. While digital ads and social media campaigns are popular, many entrepreneurs overlook mall media advertising as an..
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Mall media has become a game-changer for brands aiming to capture high-intent shoppers in bustling retail environments. With consumers already in a buying mindset, strategic mall advertising creates p..
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In today’s fast-paced urban lifestyle, consumers are bombarded with advertisements across digital platforms, billboards, and social media. However, one medium that stands out in its ability to capture..
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As retail spaces evolve and shopping malls continue to attract high footfall, mall media advertising has emerged as a key channel for marketers aiming to reach urban consumers effectively. In 2025, th..
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In today’s highly competitive entertainment and lifestyle sectors, brands are constantly looking for innovative ways to capture attention and create memorable experiences for their audience. Tradition..
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In today’s environmentally conscious world, sustainability has become more than just a buzzword—it is a necessity for businesses, including those in advertising. Mall media, traditionally known for hi..
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In today’s fast-paced digital world, consumers are constantly moving, making on-the-go marketing more critical than ever. Out-of-Home (OOH) media has long been a powerful tool to capture attention in ..
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Out-of-home (OOH) media remains one of the most effective ways to capture consumer attention. From billboards and transit ads to street furniture and digital signage, OOH provides high visibility and ..
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Outdoor advertising, or Out-of-Home (OOH) media, has remained one of the most effective marketing channels, despite the digital revolution. But what makes billboards, transit ads, and street posters s..
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In today’s fast-paced marketing environment, Out-of-Home (OOH) media has emerged as a powerful tool for brands seeking maximum exposure and engagement. Among the most dynamic platforms for OOH adverti..
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In the competitive world of retail, attracting foot traffic and converting it into sales is a constant challenge. While digital marketing dominates many campaigns, Out-of-Home (OOH) media has proven t..
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Out-of-Home (OOH) media has long been a cornerstone of urban marketing, from classic static billboards to dynamic digital screens. In recent years, the advent of 3D billboards has taken outdoor advert..
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For startups, creating brand visibility is often a challenge due to limited marketing budgets. While digital advertising is the go-to choice, Out-of-Home (OOH) media offers startups a unique and cost-..
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Out-of-Home (OOH) advertising has come a long way from static posters and large billboards. With rapid advancements in digital technology, Interactive OOH Media has emerged as one of the most powerful..
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In today’s hyper-competitive advertising landscape, brands are continuously seeking channels that deliver measurable impact and lasting impressions. Out-of-Home (OOH) media, once viewed as a tradition..
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Out-of-Home (OOH) media continues to prove its strength as one of the most impactful advertising channels worldwide. In the digital age, where consumers are bombarded with online ads, OOH offers an un..
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In today’s hyper-connected world, customers expect seamless interactions with brands across multiple touchpoints. From online ads to in-store experiences, every channel contributes to building a consi..
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Out-of-Home (OOH) advertising has long been one of the most impactful ways to connect with audiences in high-traffic locations. From billboards and transit ads to digital screens, OOH plays a vital ro..
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Out-of-Home (OOH) advertising is entering a new era in 2025, blending traditional visibility with cutting-edge technology. As consumer behaviors evolve and digital platforms expand, OOH media is provi..
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In an era where consumers are bombarded with endless digital ads, trust has become the most valuable currency in advertising. Out-of-Home (OOH) media—billboards, transit ads, airport displays, and mal..
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The advertising world is evolving at an unprecedented pace, and ad films—once primarily driven by creativity and intuition—are now increasingly guided by data-driven insights. Leveraging analytics all..
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In today’s fast-evolving marketing landscape, brands face an important question: should they invest in traditional ad films or leverage influencer creatives? Both strategies offer unique advantages, b..
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In the ever-changing advertising world, brands constantly look for ways to grab consumer attention and build credibility. Celebrity endorsements have long been one of the most powerful tools in ad fil..
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In today’s competitive market, startups face a unique challenge—how to stand out without draining limited budgets. Traditional advertising can be costly, but ad films offer startups a powerful, afford..
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In today’s advertising landscape, sustainability is no longer just a buzzword—it’s a necessity. With brands being held accountable for their environmental impact, the way ad films are produced is unde..
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India’s advertising landscape is no longer limited to metro cities. Today, Tier-2 and Tier-3 cities are emerging as strong growth hubs for businesses. With rising disposable incomes, expanding digital..
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Ad films are no longer just about showcasing a product; they are about sparking conversations, creating emotional connections, and leaving a lasting impact. In today’s digital-first world, where atten..