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Elyts Knowledge Center - Influence RSS Feed

25 Feb Advertising Agencies | Evolving | Trends Shaping | Digitally
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The advertising landscape in 2026 looks dramatically different from what it was just a few years ago. Rapid advancements in artificial intelligence, data analytics, immersive technologies, and consume..
23 Feb Digital Marketing | Micro | Nano Influencers | Better Engagement
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Influencer marketing in 2026 is no longer about chasing celebrity endorsements or vanity metrics. Brands are shifting their focus toward authenticity, trust, and measurable engagement. As social media..
23 Feb Social Media Marketing Strategies That Actually Convert in 2026
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Social media is no longer just about visibility—it’s about conversion. In 2026, brands that win are not those with the most followers, but those with the smartest strategies. With algorithm shifts, AI..
21 Feb Power | Influencers | Athletes in Modern Sports Media Marketing
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In today’s hyper-connected digital world, sports media marketing has evolved far beyond traditional television commercials and stadium sponsorships. Social media platforms, streaming services, and on-..
12 Feb Influencer Collaboration | Ad Films | Boosting Reach | Engagement
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In today’s dynamic advertising landscape, brands are constantly searching for innovative ways to connect with their target audience. One of the most powerful strategies gaining momentum is influencer ..
10 Feb Top Trends Shaping the Future of Advertising Agencies in 2026
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The advertising landscape is evolving faster than ever, driven by technological innovations, shifting consumer expectations, and data-driven marketing strategies. As 2026 approaches, advertising agenc..
10 Feb Advertising Agencies | Influencer Marketing | Brand Campaigns
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In today’s digital-first world, brands are no longer relying solely on traditional advertising methods to reach their audience. Social media platforms, content creators, and digital communities have t..
09 Feb Advertising Agencies | Influencer Marketing | Digital Marketing
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In today’s hyper-connected digital landscape, traditional advertising alone is no longer enough to capture consumer attention. Audiences demand authenticity, relatability, and meaningful engagement. T..
09 Feb Services Modern Advertising Agencies | Traditional Media Buying
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The role of advertising agencies has evolved dramatically over the past decade. Gone are the days when agencies were primarily focused on negotiating TV spots, print ads, or radio placements. Today, m..
07 Feb Social Commerce Growth | Instagram | YouTube into Sales Machines
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The way consumers discover and buy products has changed dramatically. Social media platforms are no longer just spaces for engagement—they are powerful digital storefronts. In 2026, social commerce gr..
06 Feb Influencer Marketing 2.0 | Micro | Nano Influencers | Digitally
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The influencer marketing landscape has evolved dramatically over the past few years. What once revolved around celebrity endorsements and mega influencers is now shifting toward authenticity, communit..
06 Feb The Future of Digital Marketing | Trends Brands Can’t Ignore
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Digital marketing is evolving faster than ever. As we step into 2026, brands are no longer competing just on creativity — they are competing on data intelligence, personalization, automation, and imme..
04 Feb How Esports Is Redefining the Future of Sports Media | Digitally
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The global sports media industry is undergoing a dramatic transformation — and at the center of this shift is esports. Once considered a niche gaming subculture, esports has evolved into a billion-dol..
04 Feb Sports Media | Influencer Marketing Athletes | Content Creators
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The sports media landscape has undergone a dramatic transformation over the last decade. What was once dominated by television networks, newspapers, and sports radio is now driven by digital platforms..
03 Feb Sports Media Advertising Trends 2026 | Where Brands Should Invest
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The sports media landscape is evolving faster than ever. In 2026, advertising in sports is no longer limited to traditional television broadcasts. With the rise of digital streaming, OTT platforms, AI..
03 Feb Mainline Media Influences Consumer Perception  Purchase Decisions
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In an age dominated by digital marketing, mainline media—including television, newspapers, radio, magazines, and outdoor advertising—continues to play a powerful role in shaping consumer perception an..
24 Jan The Impact of Social Media Trends on Advertising Agencies | Elyts
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Social media has transformed from a simple communication platform into a powerful marketing ecosystem. For advertising agencies, staying aligned with evolving social media trends is no longer optional..
23 Jan Influencer Marketing Strategies by Advertising Agencies That Work
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In today’s digital-first world, influencer marketing has become one of the most effective ways for brands to reach their target audience authentically. Advertising agencies are at the forefront of cra..
21 Jan How to Leverage Influencer Marketing for Brand Growth | Elyts
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In today’s digital-first world, brands need to connect with audiences in authentic, meaningful ways. Influencer marketing has emerged as one of the most effective strategies to achieve this. By collab..
21 Jan Social Media Marketing Trends That Will Dominate This Year
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Social media marketing continues to evolve at lightning speed, shaping how brands engage with audiences. In 2026, marketers need to adapt to new technologies, user behaviors, and platform features to ..
21 Jan Top Digital Marketing Trends to Watch in 2026 | Elyts Branding
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The digital marketing landscape continues to evolve at lightning speed. As businesses adapt to new technologies, consumer behaviors, and platform updates, staying ahead of trends becomes crucial. In 2..
19 Jan How Athlete Influencers | Reshaping Sports Media Content Strategy
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The sports media landscape is undergoing a powerful transformation. Traditionally dominated by broadcasters, publishers, and sports networks, content creation is now increasingly driven by athlete inf..
08 Jan Advertising Agencies Leverage Influencer Marketing | Brand Growth
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Influencer marketing has evolved from a trend into a powerful brand-building strategy. Advertising agencies play a critical role in transforming influencer collaborations into measurable business grow..
06 Jan The Role of Influencer Marketing in Building Digital Brand Trust
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In today’s crowded digital ecosystem, consumers no longer trust brands easily. Traditional advertising is often ignored, skipped, or blocked. This is where influencer marketing has emerged as a powerf..
03 Jan How Sports Media Shapes Consumer Purchase Decisions | Digitally
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In today’s hyper-connected world, sports media has evolved beyond mere entertainment. It has become a powerful platform influencing consumer behavior and purchase decisions. From live broadcasts to so..
02 Jan Influencer Marketing in Sports Media Athletes | Brand Ambassadors
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In the modern digital era, influencer marketing has become a cornerstone of brand strategy, and the sports industry is no exception. Athletes, with their wide-reaching influence and loyal fanbases, ha..
02 Jan Sports Media Marketing Strategies for Brands in 2026 | Digitally
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Sports media has always been a powerful channel for brand communication, but in 2026, it has evolved into a highly data-driven, immersive, and fan-centric ecosystem. With the rapid growth of OTT platf..
30 Dec How Mainline Media Influences Consumer Purchase Decisions | Elyts
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In an era dominated by digital platforms, mainline media—including television, radio, newspapers, and magazines—continues to play a powerful role in shaping consumer purchase decisions. Despite the ri..
23 Dec Ad Films Influence Consumer Buying Decisions Across Industries
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In today’s competitive and content-saturated marketplace, ad films remain one of the most powerful tools brands use to influence consumer buying decisions. Whether it’s a 30-second television commerci..
20 Dec Advertising Agencies | Digital Marketing | Strategic Partnership
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In today’s digitally driven marketplace, influencer marketing has evolved from a trend into a core brand-building strategy. Consumers increasingly trust people over promotions, making influencers powe..
19 Dec Top Advertising Agency Trends Shaping Brand Growth | Digitally
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The advertising industry is undergoing a powerful transformation in 2025. Rapid advancements in technology, shifting consumer expectations, and the demand for measurable ROI are redefining how adverti..
17 Dec Influencer Marketing Evolution | Celebrity Endorsements | Digital
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The marketing landscape has transformed drastically over the past two decades, and influencer marketing has evolved from a luxury tactic reserved for big brands to a core strategy accessible to busine..
16 Dec Sports Media Drives Brand Recall During Major Tournaments | Elyts
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Major sporting tournaments such as the Olympics, FIFA World Cup, IPL, and ICC Cricket World Cup attract billions of viewers worldwide. For brands, these events represent more than just entertainment—t..
15 Dec Influencer Marketing | Sports Media | Powerful Brand Ambassadors
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In today’s digital-first world, influencer marketing has evolved beyond lifestyle and beauty sectors, emerging as a dominant force in sports media. Athletes, with their massive fan followings and cred..
11 Dec Influencer | Integrated Mall Campaigns | Retail Advertising
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Retail advertising is undergoing a powerful transformation. As consumers become more experience-driven and digitally influenced, brands are seeking innovative ways to connect with shoppers beyond trad..
03 Dec Top Agencies | Their Role in Building Authentic Brand Connections
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In today’s digital landscape, consumers crave authenticity more than ever. They want to connect with brands that reflect their values and resonate on a personal level. This is where influencer marketi..
02 Dec Influencer Marketing | New Platforms | Authenticity Trends
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Influencer marketing has undergone a massive transformation over the past decade. What began as simple brand shout-outs on Instagram has now evolved into a multi-billion-dollar industry powered by new..
01 Dec Power | Micro-Influencers Why Brands Prefer Them Over Celebrities
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In 2025, the digital marketing landscape has taken a major shift, with brands moving away from high-budget celebrity endorsements and focusing instead on micro-influencers—creators with smaller but hi..
01 Dec How Brands Can Leverage Instagram | Facebook | TikTok Shops
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Social commerce is reshaping the eCommerce landscape in 2025 as shoppers increasingly prefer buying products directly from social media apps. Platforms like Instagram, Facebook, and TikTok have evolve..
29 Nov Celebrity Athletes | Their Influence | Modern Sports Media Trends
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In today’s hyper-connected world, celebrity athletes are more than just sports icons—they are global influencers who shape media trends, redefine branding, and drive fan engagement across every digita..
28 Nov The Role of Influencers | Modern Sports Media Marketing | Digital
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The landscape of sports media marketing is evolving rapidly, and one of the most significant changes is the rise of influencers. From professional athletes to niche sports personalities, influencers a..
27 Nov Celebrity Endorsements in Mainline Media | Digital Marketing
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Celebrity endorsements have been a cornerstone of mainline advertising for decades. From TV commercials to full-page print ads and radio jingles, brands have consistently relied on star power to build..
19 Nov How Influencers Are Becoming Key Characters in Creative Ad Films
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In 2025, brand storytelling has entered a new era—one where influencers are not just endorsers but central characters in ad films. As consumer behavior shifts toward authenticity, relatability, and cr..
15 Nov Advertising Agencies | Leverage Influencer Marketing | Digitally
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In today’s hyper-connected digital world, consumers trust people more than traditional ads. This shift in behavior has made influencer marketing one of the most powerful tools for brand growth. Advert..
15 Nov Top Advertising Agency Trends Shaping the Industry in 2025
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The advertising industry is entering one of its most transformative phases in 2025. With rapid advancements in AI, shifting consumer behavior, and the rise of immersive technologies, advertising agenc..
14 Nov Using Influencer Partnerships to Strengthen Digital Brand Authority
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In today’s digital-first marketplace, consumers trust people more than logos. This shift has made influencer partnerships one of the most effective strategies for brands looking to build authority, cr..
13 Nov Social Media Branding |  Best Practices | Digital Marketing
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In today’s digital world, social media has become the backbone of brand identity. Platforms like Instagram, LinkedIn, and TikTok are more than just social networks — they are storytelling tools that s..
13 Nov Digital Branding in 2025 | Emerging Trends | Technologies | Elyts
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In 2025, digital branding is entering a new era shaped by advanced technology, consumer personalization, and immersive digital experiences. Brands are no longer defined just by their logos or slogans ..
12 Nov Sports Influencer Marketing | Leveraging Athlete Endorsements
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In the digital era, sports marketing has evolved far beyond TV commercials and stadium billboards. Today, influencer marketing in sports media has become one of the most powerful tools to engage fans ..
05 Nov Evolution of Celebrity Endorsements in Modern Ad Films | Digital
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Celebrity endorsements have been a cornerstone of advertising for decades. From glamorous print campaigns to iconic television commercials, brands have long relied on star power to capture consumer at..
31 Oct Sports Influencer | Athletes Became Global Content Creators
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In the digital era, sports celebrities are no longer just athletes; they are powerful global influencers shaping trends, culture, and consumer behavior. With massive followings and authentic fan engag..
30 Oct Combining Influencer Marketing | Mainline Media | Maximum Impact
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In today’s dynamic advertising landscape, brands are no longer relying on a single communication channel to influence consumers. Instead, they are blending new-age influencer marketing with traditiona..
29 Oct Brand Sponsorship Trends | Sports Media for 2025 | Digitally
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Sports media continues to evolve at lightning speed, and brand sponsorships are becoming smarter, more digital, and deeply immersive. As we move into 2025, brands are shifting from traditional logo pl..
29 Oct The Growth of Regional Language Sports Content in India | Digital
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India’s sports content ecosystem has witnessed a massive transformation over the past decade. While cricket remains the heartbeat of Indian sports, the digital revolution and increasing regional pride..
24 Oct Mall Media and Influencer Marketing | The New Hybrid Trend
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In today’s competitive retail environment, brands are constantly seeking innovative ways to capture consumer attention and drive engagement. One of the most powerful approaches emerging in 2025 is the..
10 Oct How Influencers Are Shaping Sports Media Marketing Strategies
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In the digital age, the relationship between sports media and marketing has undergone a seismic shift. Traditional advertising methods are no longer the sole drivers of fan engagement. Instead, influe..
02 Oct Growing Role | Influencer Partnerships | Advertising Agency
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In today’s fast-evolving marketing landscape, influencer partnerships have emerged as a critical element of advertising agency strategies. With social media platforms shaping consumer behavior, brands..
02 Oct Impact of Social Media Advertising Agencies on Consumer Behavior
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In today’s digital-first world, social media has evolved from a space for personal connections into one of the most powerful platforms for brand-consumer interactions. Social media advertising agencie..
01 Oct Top Advertising Agency Trends in 2025 | What Brands Should Know
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The advertising world is evolving at lightning speed, driven by technology, changing consumer behaviors, and new media platforms. For brands to stay competitive, partnering with advertising agencies t..
26 Sep The Power of Sports Influencers in Media Marketing Campaigns
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In today’s fast-evolving digital landscape, sports influencers have emerged as powerful catalysts for media marketing campaigns. With millions of followers across social media platforms, professional ..
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