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13 Aug 3D Billboards | Consumer Attention | Sales | Digital Marketing
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In today’s highly competitive advertising world, grabbing a consumer’s attention is no easy feat. Traditional billboards have served as brand visibility tools for decades, but the emergence of 3D bill..
11 Aug Advertising Agencies | Using Augmented Reality | Digital | Elyts
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In the ever-evolving world of marketing, Augmented Reality (AR) has emerged as one of the most innovative tools for creating immersive, engaging, and memorable brand experiences. Advertising agencies ..
15 Jul Mainline Media | 3D Print Ads | Interactive TV Spots | Digitally
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In a world driven by digital-first strategies, traditional media is undergoing a remarkable transformation. Mainline media—once viewed as static and slow to evolve—is now embracing innovation like nev..
11 Jul AI Powered Retail Advertising | Mall Media | Digitally | Elyts
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The retail landscape is undergoing a digital revolution, and AI-powered advertising is at the heart of this transformation. Shopping malls, once dominated by static displays and printed hoardings, are..
09 Jul Top Innovations | Outdoor Advertising | Digital Marketing | Elyts
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Outdoor advertising (OOH) has evolved far beyond traditional billboards and static signage. In 2025, the industry is experiencing a technological renaissance driven by data, interactivity, sustainabil..
08 Jul Programmatic Advertising | Modern Ad Agencies | Digitally | Elyts
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In the ever-evolving world of digital marketing, programmatic advertising has become a game-changer. As we move deeper into 2025, the automation and precision offered by programmatic platforms are res..
26 Jun OOH Media Attribution | Metrics | Modern Campaigns | Digitally
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Out-of-home (OOH) advertising has always been a powerful medium to reach audiences in the real world. But for years, one major challenge has persisted—how to accurately measure its effectiveness. In t..
25 Jun Ad Agencies Leverage Data | Smarter Campaigns | Digital | Elyts
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In today's hyper-competitive digital landscape, creativity alone isn't enough to make an ad campaign successful. Modern advertising agencies are blending creativity with data and analytics to craft sm..
13 Jun Data Driven OOH | Technology | Outdoor Ad Strategy | Digitally
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Out-of-home (OOH) advertising is undergoing a powerful transformation fueled by data and technology. Once considered a traditional, static medium, OOH has evolved into a dynamic, data-driven advertisi..
07 Jun Data Analytics | Modern Advertising | Agency Campaigns | Digital
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In today’s hyper-connected, digital-first world, advertising is no longer a game of guesswork. Modern advertising agencies are turning to data analytics to drive decision-making, personalize campaigns..
28 May Data | Technology | Modern OOH Advertising | Digital Marketing
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Out-of-Home (OOH) advertising has long been a staple of brand visibility, capturing the attention of consumers through billboards, transit ads, street furniture, and more. However, the traditional sta..
10 May Programmatic DOOH | Revolutionizing Ad Targeting | Marketing
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In today’s fast-paced digital world, the advertising industry is continuously evolving to meet the demands of both advertisers and consumers. One of the most exciting developments in recent years is t..
23 Apr Leveraging MarTech Tools | Smart Campaign Execution | Digitally
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In today's highly competitive digital landscape, marketing is no longer just about creativity and content—it's about data, technology, and strategy. The integration of Marketing Technology (MarTech) i..
21 Apr Data Analytics | Driving Smarter | Sports Marketing | Digitally
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In the ever-evolving world of sports marketing, data analytics has emerged as a game-changer. As competition for fan attention intensifies and marketing budgets tighten, teams, brands, and marketers a..
18 Apr QR Code Campaigns | Malls Media | Blending Physical | Digitally
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In an era where technology is redefining consumer experiences, QR code campaigns in malls have emerged as a powerful tool to bridge the gap between the physical and digital worlds. With smartphones be..
17 Apr Data Insights | Driving Smarter | Outdoor Ad Campaigns | Digital
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In today’s digital age, outdoor advertising is no longer just about putting up a billboard and hoping for the best. Thanks to data insights, brands are now running smarter, more targeted outdoor ad ca..
17 Apr Real Time | OOH Analytics | Measuring Campaign Impact | Digitally
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Out-of-Home (OOH) advertising has evolved far beyond static billboards and printed posters. In today’s digitally driven world, real-time OOH analytics are transforming how brands measure campaign perf..
10 Apr Interactive Kiosks | Brand Consumer Interaction | Digital | Elyts
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In an era where customer experience defines brand loyalty, interactive kiosks have emerged as a revolutionary tool in reshaping how businesses engage with their audience. Blending technology with conv..
07 Apr Brands | Winning | Omnichannel Ad Strategies | Digital Marketing
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In today’s hyperconnected world, consumer attention is fragmented across platforms, screens, and channels. From Instagram and YouTube to podcasts, websites, and in-store experiences, the average buyer..
26 Mar AI Transforming | Digital Billboard Advertising | Elyts Branding
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In 2025, Artificial Intelligence (AI) continues to revolutionize industries worldwide, and digital billboard advertising is no exception. AI-driven innovations are enhancing the way brands engage with..
25 Mar Data Analytics | Fueling High Impact | Ad Strategies | Digitally
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In today’s fast-paced digital landscape, data analytics has revolutionized the way businesses create and implement advertising strategies. With the sheer volume of data available, organizations can no..
26 Feb Rise | Smart Billboards | AI Marketing | Digital | Elyts Branding
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In an era where digital transformation is reshaping industries, traditional advertising has evolved to incorporate cutting-edge technology. Smart billboards, also known as digital or interactive billb..
12 Feb Programmatic Advertising | Digital Billboards | Marketing | Elyts
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In the fast-evolving world of digital marketing, programmatic advertising has emerged as a revolutionary force. While it has been widely adopted in online advertising, its application to digital billb..
12 Feb AI Powered | Digital Billboards | OOH Media | Marketing | Elyts
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In 2025, AI-powered digital billboards are transforming the advertising landscape, bringing unprecedented levels of personalization, engagement, and efficiency. These intelligent billboards are redefi..
11 Feb Role | Automation | Advertising Campaigns | Digital Marketing
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In today’s fast-paced digital world, businesses are leveraging automation to streamline advertising campaigns and enhance efficiency. Automation has transformed the way brands create, manage, and opti..
05 Feb Impact | AI-Powered Personalization | Digital Billboard Marketing
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The advertising landscape is undergoing a seismic shift with the integration of artificial intelligence (AI). Among the many marketing channels benefiting from AI advancements, digital billboards have..
01 Feb AI | Personalizing | Sports Sponsorship Strategies | Digitally
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In recent years, Artificial Intelligence (AI) has become a game-changer in various industries, and sports sponsorship is no exception. Traditionally, sports sponsorship has been about brands aligning ..
30 Jan AI Powered Targeting | Revolutionizing | Mall | Digital Marketing
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In today’s fast-paced, technology-driven world, malls are becoming more than just shopping destinations. They are evolving into dynamic spaces where businesses are leveraging advanced technologies to ..
29 Jan Data Analytics | Digital Billboard Campaigns | Marketing | Elyts
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In today’s fast-paced digital age, advertising strategies are evolving rapidly, with digital billboards becoming a popular medium for brands to capture the attention of their audience. But what sets d..
28 Nov Evolution of Interactive Digital Billboards | Digital Marketing |
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In the dynamic world of advertising, innovation is the key to capturing attention. Over the years, billboards have evolved from static paper displays to vibrant, interactive digital experiences. This ..
20 Nov Digital Marketing Agencies | Chennai | Elyts Branding
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In today’s rapidly evolving digital landscape, businesses are constantly on the lookout for innovative solutions to stay ahead of the competition. Digital marketing, being at the heart of most busines..
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