Elyts Knowledge Center - digital mall media RSS Feed
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As consumer lifestyles continue to evolve, shopping malls are no longer just retail destinations—they have become immersive brand engagement hubs. With rising footfalls, longer dwell times, and tech-e..
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Mall media continues to be a pivotal channel for brands looking to connect with shoppers. However, as technology evolves, the debate between digital and traditional mall media has intensified. In 2025..
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The advertising landscape is undergoing a powerful transformation, and one of the most noticeable shifts is happening inside shopping malls. Digital Mall Media Screens, a key part of Digital Out-of-Ho..
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Mall media has transformed rapidly over the past few years, and in 2025 it stands as one of the most powerful offline-to-online advertising channels for brands. With shopping malls becoming experience..
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Shopping malls are no longer just retail destinations; they have become lifestyle hubs where entertainment, dining, and social interactions converge. For brands, malls offer a powerful opportunity to ..
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In today’s world, sustainability is no longer just a buzzword—it has become a necessity across industries. The advertising sector, particularly mall media, is undergoing a significant transformation b..
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In today’s competitive marketplace, every marketing rupee counts. Brands are no longer investing in advertising just to build visibility—they expect measurable returns. Mall media, with its ability to..
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Shopping malls are no longer just retail destinations; they have evolved into lifestyle and entertainment hubs. In this transformation, digital mall media has emerged as a powerful tool that not only ..
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Shopping malls have always been more than just retail hubs—they are cultural, social, and lifestyle destinations. With thousands of footfalls every day, malls have provided brands with unmatched oppor..
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In the dynamic world of retail marketing, Mall Media
has emerged as a powerful tool that significantly influences shopper behavior —
especially impulse buying. By strategically placing visually engagi..
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In recent years, sustainability has shifted from being a
buzzword to a business imperative. As brands strive to align with eco-conscious
values, mall media—a dynamic platform for reaching engaged shop..
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In today’s competitive advertising landscape, brands are
under constant pressure to maximize their marketing budgets. Out-of-Home (OOH)
advertising continues to be a key player in driving brand visibi..
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In today’s competitive advertising landscape, brands are
constantly seeking channels that offer the highest return on investment (ROI).
While Traditional Out-of-Home (OOH) formats like billboards, tra..
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In today’s competitive retail environment, malls are no
longer just shopping destinations — they are vibrant lifestyle hubs. As
consumer expectations evolve, so do advertising strategies. One of the m..
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In the dynamic world of retail marketing, mall
advertising has evolved beyond static visuals to embrace digital
innovation. One of the most impactful trends leading this transformation is gamification..
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When it comes to advertising, location is
everything—especially within the vibrant and competitive environment of a
shopping mall. Malls are high-traffic zones with a diverse audience, making
them pri..
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In today’s highly competitive retail environment, capturing
consumer attention and driving foot traffic into physical stores is a challenge
for many businesses. One powerful yet often underutilized st..
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