Elyts Knowledge Center - Brand RSS Feed
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IntroductionA well-crafted brand film can elevate your image, build trust, and deeply connect with your audience. But even the best ideas fall flat if you partner with the wrong production house.Wheth..
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IntroductionA well-crafted brand film can elevate your image, build trust, and deeply connect with your audience. But even the best ideas fall flat if you partner with the wrong production house.Wheth..
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IntroductionCreating a powerful ad film can elevate your brand and drive real business results. But even the best ideas can fall flat if the production process is flawed.From poor planning to weak sto..
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IntroductionCreating a powerful ad film can elevate your brand and drive real business results. But even the best ideas can fall flat if the production process is flawed.From poor planning to weak sto..
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IntroductionCreating a powerful ad film can elevate your brand and drive real business results. But even the best ideas can fall flat if the production process is flawed.From poor planning to weak sto..
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IntroductionAs digital content consumption continues to rise, ad films have evolved from traditional TV spots to dynamic, immersive storytelling tools. In 2025, creativity is no longer just about aest..
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IntroductionAs digital content consumption continues to rise, ad films have evolved from traditional TV spots to dynamic, immersive storytelling tools. In 2025, creativity is no longer just about aest..
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Sports media advertising has emerged as a powerful platform
for brands looking to connect with highly engaged audiences. From live
broadcasts and digital streams to stadium billboards and athlete endo..
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In the fast-paced world of sports, media campaigns hold the
power to turn games into global events and athletes into icons. With millions
of passionate fans and ever-growing digital platforms, sports ..
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107
In today's highly competitive advertising landscape,
businesses are continually looking for innovative ways to connect with their
target audience. While national and global advertising campaigns have ..
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192
In today’s highly competitive sports media landscape,
athlete endorsements play a pivotal role in shaping marketing strategies for
brands worldwide. The fusion of sports and advertising has never been..
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In the ever-evolving landscape of marketing, one strategy
has proven time and again to deliver high-impact results—sponsorship in
sports media. With billions of viewers tuning in to live sporting ev..
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In 2025, sports media continues to be a powerhouse for brand
engagement, offering unparalleled access to passionate, loyal, and highly
active audiences. As fan behavior evolves with digital trends and..
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In today's fast-paced digital age, sports media has evolved
into a powerful marketing channel that goes far beyond just game highlights and
post-match analysis. It has become a dynamic platform for br..
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142
In a digitally dominated age, mainline media—which
includes television, radio, print, and outdoor advertising—still holds immense
power to build brand credibility, drive mass awareness, and deliver su..
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In today’s hyperconnected world, consumers interact with
brands across multiple touchpoints—TV ads, social media, billboards, search
engines, websites, and more. To stand out, brands can no longer rel..
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In today’s digital-first world, where social media, search
engines, and mobile apps dominate, it may seem as though traditional mainline
media has taken a backseat. However, despite the rapid rise of ..
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In the rapidly evolving world of digital marketing,
traditional media formats—namely print, radio, and television—continue to hold
a powerful position in advertising strategies. While digital platform..
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In today’s fast-paced digital world, it’s easy to overlook
the power of traditional advertising. However, mainline media campaigns—which
include television, radio, print, and outdoor ads—remain a corn..
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In today’s rapidly evolving marketing landscape, the debate
between Mainline Media vs Digital Media is more relevant than ever. As
brands navigate tighter budgets, diversified audiences, and rapid tec..
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141
In an era where consumer attention is fragmented and digital
convenience reigns supreme, shopping malls are evolving beyond traditional
retail hubs. Today, they are becoming immersive experience cente..
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166
In the ever-evolving world of advertising, mall branding
stands out as one of the most impactful ways to reach a captive and diverse
audience. With foot traffic from families, teens, professionals, an..
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123
In today’s fast-paced retail environment, launching a new
product successfully requires more than just quality and innovation—it demands
visibility, engagement, and strategic positioning. Mall brandin..
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In today's competitive retail landscape, traditional
marketing tactics are no longer enough to captivate audiences or differentiate
shopping malls in crowded markets. Enter experiential marketing—a
dy..
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Festive seasons present a golden opportunity for
brands to create lasting impressions, especially in high-footfall venues like
shopping malls. With consumers in a celebratory mood and a greater propen..
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In today’s competitive retail landscape, brands are
constantly seeking the most effective ways to capture attention, engage
customers, and drive sales. Two powerful advertising strategies that often c..
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106
In the ever-evolving world of advertising, mall branding
in India has emerged as a powerful tool for brands to engage consumers at
close quarters. With malls attracting footfalls in the millions every..
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150
In today’s fast-paced retail world, mall kiosks are more
than just compact stalls—they are powerful mini-branding hubs. With high foot
traffic and limited space, the challenge lies in making a memorab..
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Shopping malls are evolving into experience hubs where
consumers not only shop but also socialize and engage with brands. For retail
businesses, this shift offers a unique opportunity to establish a p..
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In today’s competitive retail landscape, brands are
constantly seeking high-impact strategies to capture attention and increase
customer engagement. One such powerful yet often underutilized tactic is..
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120
Digital Out-of-Home (DOOH) advertising has
revolutionized the way brands connect with audiences in public spaces. Unlike
traditional billboards, DOOH enables dynamic content delivery, real-time
update..
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In an age where digital marketing dominates, one format
continues to hold its ground—and evolve: Digital Out-of-Home (DOOH)
advertising. From glowing billboards in Times Square to dynamic displays in
..
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In today’s fast-paced, tech-savvy world, advertising is no
longer static—literally. Digital billboards have emerged as the modern answer
to traditional Out-of-Home (OOH) advertising, offering greater ..
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In today’s hyper-connected world, traditional advertising
methods are no longer enough to capture consumer attention. As digital
technology continues to evolve, Digital Out-of-Home (DOOH) advertising
..
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In today's fast-paced digital landscape, businesses are
becoming more selective about the agencies they work with. While large
advertising firms still dominate the mainstream, a growing number of
bran..
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In the dynamic world of advertising, a constant tug-of-war
exists between creative freedom and corporate accountability. On
one side, bold ideas and disruptive campaigns push boundaries and capture
at..
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In a world driven by visual storytelling, brand identities,
and consumer connections, advertising agencies play a pivotal role. But what
really goes on behind those colorful walls filled with brainsto..
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In today’s hyper-competitive digital landscape, creativity
alone isn’t enough to drive brand success. Advertising agencies are
increasingly turning to data-driven strategies to not only fine-tune camp..
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In today’s fast-paced digital world, advertising agencies
are evolving rapidly, adapting to new technologies, changing consumer
behaviors, and the increasing demand for a more personalized approach. O..
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When it comes to promoting your brand, two primary options
stand out—in-house marketing and hiring an advertising agency.
Both approaches offer unique advantages and come with their own challenges.
Un..
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In today’s competitive business world, brand visibility and
effective communication are more crucial than ever. Companies often turn to
advertising agencies for expert support in building their brand ..
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In the fast-paced world of branding and marketing, selecting
the right advertising agency can make or break a company’s image. Whether
you're a startup seeking visibility or an established business lo..
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In today’s competitive market, selecting the right
advertising agency is crucial to building a brand that not only stands out but
also drives business growth. Whether you're launching a new product or..
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Ad films, or television commercials, are more than just
sales pitches—they're miniature cinematic experiences. The best of them tell
compelling stories, evoke deep emotions, and leave a lasting impres..
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In a world dominated by visual content and shrinking
attention spans, ad films have emerged as one of the most powerful tools
in a brand's marketing arsenal. These short yet impactful videos do more t..
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In today’s saturated advertising landscape, cutting through
the noise requires more than just catchy slogans or celebrity endorsements. The
modern consumer craves authenticity, emotion, and relatabili..
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In today's fast-paced digital world, advertising has become
more dynamic than ever. With brands competing for attention across multiple
platforms, ad films—both short and long—have become critical too..
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In today’s crowded marketplace, brands are constantly vying
for attention. With consumer attention spans shrinking and digital platforms
expanding, advertising films are no longer just about selling a..
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In the world of advertising, one of the most powerful tools
at a marketer’s disposal is the ad film. These short, often impactful pieces of
storytelling can captivate, inspire, and drive action like f..
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In today’s saturated market, products and services alone
don’t drive customer loyalty — stories do. A well-crafted brand story, when
paired with creative advertising, has the power to humanize your br..
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In today’s fast-paced digital landscape, an ad film isn’t
just about great visuals or catchy music — it’s about conversion. Brands are
constantly seeking that one high-impact ad film that doesn’t just..
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In today’s competitive marketplace, aligning with major
sporting events has become a powerful strategy for brands to amplify their
presence, engage new audiences, and build lasting emotional connectio..
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In today’s hyper-connected world, sports broadcasting has
evolved into a powerful platform that goes far beyond entertainment. For
brands, it offers a golden opportunity to connect with millions of pa..
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192
In the fast-paced digital era, where brand visibility is
everything, youth-focused brands are constantly exploring new avenues to engage
with their target audience. Among the myriad of media platforms..
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In the rapidly evolving media landscape of 2025, sports
advertising remains a powerful vehicle for brands to reach engaged audiences.
But the big question today is: TV Sports Sponsorship or OTT Sports..
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In today's dynamic marketing landscape, live sports
events offer a golden opportunity for brands to capture massive, engaged
audiences in real-time. Whether it's cricket, football, the Olympics, or
re..
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India is not just a nation of cricket lovers anymore. With a
rising appetite for diverse sports like kabaddi, football, badminton, and
wrestling, sports media advertising in India has entered a golden..
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In today’s hyper-connected world, brands are constantly
seeking impactful platforms to engage their audience. One arena that has proven
to be a game-changer is sports media. From television broadcasts..
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In today's competitive and fragmented media landscape,
brands can no longer rely on a single advertising channel to capture consumer
attention. With the rapid evolution of technology and consumer beha..
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In the age of algorithms, influencers, and viral reels, it's
easy to believe that digital marketing reigns supreme. While online platforms
have indeed transformed how brands engage audiences, one trad..