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Elyts Knowledge Center - 2025 trends RSS Feed

29 Jul Radio Advertising | Audio Branding Power | Digital Marketing
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In 2025, radio advertising is experiencing a remarkable resurgence. Despite the dominance of digital platforms, radio has reinvented itself through local engagement strategies and audio branding power..
27 Jul Luxury Brands | Prefer Premium | Mall Advertising | Digitally
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In the evolving advertising landscape of 2025, luxury brands are doubling down on premium mall media to amplify their presence, align with their audience’s lifestyle, and reinforce exclusivity. While ..
25 Jul Innovative OOH Campaigns | Creative Billboards | Digital | Elyts
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Out-of-Home (OOH) advertising experienced a creative renaissance between 2024 and 2025. As brands sought to capture fragmented attention in an oversaturated digital world, OOH transformed into a bold,..
24 Jul Agencies | Build Brand Identity | Digital Marketing | Elyts
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In the fast-evolving world of branding, 2025 has marked a turning point where agencies are blending creativity with cutting-edge technology to craft unique brand identities. With saturated markets and..
24 Jul Best MarTech Tools Used | Top Advertising Agencies | Digitally
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In 2025, advertising agencies are no longer just creative hubs—they are becoming powerhouses of data-driven decision-making, automation, and AI integration. To thrive in this tech-dominated landscape,..
11 Jul Location Based Targeting | Mall Advertising Effectively | Digital
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In 2025, as malls evolve into data-rich marketing ecosystems, location-based targeting has emerged as a game-changer in mall advertising. With shoppers constantly connected through mobile devices and ..
10 Jul OOH Media | Platforms | Vendors | Digital Marketing | Elyts
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As India’s advertising landscape evolves with rapid urbanization and digital integration, Out-of-Home (OOH) media continues to play a vital role in connecting brands with consumers on the move. In 202..
10 Jul Comparing Traditional | OOH | DOOH | Digital Marketing | Elyts
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Out-of-Home (OOH) advertising has been a staple in marketing strategies for decades, but with the rise of technology, Digital Out-of-Home (DOOH) has reshaped how brands connect with audiences in real ..
09 Jul OOH Media | Evolving | Era | Digital Advertising | Digitally
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In 2025, the world of Out-of-Home (OOH) advertising is undergoing a dramatic transformation. Traditionally known for static billboards and posters, OOH media is now integrating digital technologies, d..
08 Jul Full Service | Advertising Agencies | Digital Transformation
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The advertising industry is undergoing a dramatic shift as digital transformation redefines how brands connect with consumers. In this evolving landscape, full-service advertising agencies are emergin..
05 Jul Drone Shots | Cinematic Tech | Redefining Ad Films | Digitally
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In 2025, the landscape of advertising films is undergoing a cinematic evolution. With the rise of drone technology and advanced filmmaking tools, ad films are no longer limited by traditional producti..
30 Jun Mainline Media | Digital Ads | Drives Better ROI Today | Elyts
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In today’s evolving marketing landscape, advertisers are constantly faced with the pivotal question: Mainline Media or Digital Ads—what delivers better ROI? As consumer behavior shifts and technology ..
28 Jun Brands | Dominating Attention | Mall Media Campaigns | Elyts
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In 2025, brands are redefining consumer engagement by tapping into one of the most immersive and effective platforms—mall media. As footfall in shopping malls continues to rise, advertisers are findin..
26 Jun Evolution | OOH | Trends | Tech | Tactics | Digital Marketing
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Out-of-Home (OOH) media has undergone a significant transformation in 2025, evolving from traditional static displays to dynamic, data-driven advertising platforms. As brands seek to capture attention..
24 Jun Trends | Advertising Agencies | AI | Personalization | Digitally
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As we move deeper into the digital-first era, advertising agencies are undergoing rapid transformation. The advertising landscape in 2025 is being shaped by groundbreaking technologies, shifting consu..
24 Jun Top 10 Advertising Agencies | 2025 Industry Review | Digitally
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India’s advertising industry in 2025 is more vibrant, digital-first, and innovation-driven than ever before. With the proliferation of content consumption across OTT platforms, social media, and tradi..
18 Jun Evolution | Sports Media | Broadcast | Streaming | Digital Marketing
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In 2025, the landscape of sports media has undergone a transformative shift. What was once dominated by traditional television broadcasters is now led by dynamic streaming services and digital platfor..
20 May Mainline Media | Reinventing Brand Trust | Digital Marketing
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In 2025, the marketing landscape is evolving at an unprecedented pace, largely fueled by advancements in Artificial Intelligence (AI). Among the many players in this transformation, Mainline Media sta..
13 May Mainline Media Trends | TV | Radio | Print Revival | Digitally
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As the digital age continues to reshape the media landscape, the once-dominant forces of traditional media—TV, radio, and print—are experiencing a resurgence in 2025. Despite predictions of their demi..
03 May Mainline Media Trends | TV | Print | Radio | Digital Age | Elyts
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The media landscape is evolving rapidly, with digital transformation redefining how consumers interact with traditional forms of media. TV, print, and radio, once seen as the dominant forces in the me..
24 Apr Integrating Influencers | Holistic Campaign Ecosystem | Digitally
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1. Why “holistic” beats “one‑off” in 2025A holistic campaign ecosystem weaves together paid, owned, earned, and shared channels so that each touchpoint amplifies the next. Influencers supply the soc..
10 Apr Top 2025 Trends | Mall Digital Signage | Content Strategy | Elyts
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As consumer expectations evolve and digital experiences become increasingly immersive, malls are rapidly adapting their communication strategies. In 2025, in-mall digital signage is no longer just abo..
26 Feb Billboard Marketing | Location | Brand Impact | Digital | Elyts
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Billboard advertising remains one of the most effective outdoor marketing strategies in 2025. With digital and traditional billboards dominating high-traffic areas, brands can achieve significant expo..
18 Jan Stadium Advertising | Best Practice | Digital Advertising | Elyts
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In 2025, the world of stadium advertising is poised for a transformation as technology and fan engagement evolve. As advertisers seek to capture the attention of sports enthusiasts, the stadium enviro..
07 Jan Programmatic | Trends | Future Insights | Digital Marketing
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In 2025, programmatic advertising is expected to continue reshaping the way brands reach their audience, making digital advertising more efficient, automated, and data-driven. Whether you're new to th..
04 Jan Radio Ads | Marketing Strategy | Radio ROI | Digital | Elyts
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As we dive into 2025, the marketing landscape continues to evolve with new technologies and platforms. However, one medium that remains steadfast in its relevance is radio. Often overshadowed by digit..
04 Jan Television Commercials | Powerful Marketing Tool | Digitally
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In an era dominated by digital platforms, streaming services, and social media, many might assume that television commercials have lost their relevance. However, in 2025, TV advertising continues to t..
17 Dec OOH Trends 2025 | Redefining Strategies | Digital Marketing
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In the fast-evolving world of marketing, Out-of-Home (OOH) advertising continues to play a pivotal role in reaching audiences beyond the confines of digital screens. As we look ahead to 2025, OOH adve..
12 Dec Top 10 OOH Advertising Trends | Digitally | Marketing Agencies
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The world of Out-of-Home (OOH) advertising continues to evolve at a rapid pace, embracing technological advancements and shifting consumer behaviors. As we approach 2025, businesses must adapt to thes..
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