Elyts Knowledge Center RSS Feed
0
129
In today's competitive digital landscape, investing in
advertising is essential—but getting the most out of your ad spend is even more
critical. Whether you're running paid search campaigns, display a..
0
122
In today’s hyperconnected world, consumer attention is
fragmented across platforms, screens, and channels. From Instagram and YouTube
to podcasts, websites, and in-store experiences, the average buyer..
0
176
In a world saturated with ads and digital noise, brands are
constantly seeking innovative ways to connect with their audiences. Enter experiential
marketing — a dynamic strategy that doesn’t just tell..
0
151
In today’s digital-first world, the way audiences consume
content is evolving rapidly—and one of the biggest shifts in recent years has
been the rise of short-form video. Platforms like TikTok, Instag..
0
184
In the crowded digital landscape of 2025, social media ad
agencies are everywhere—like influencers with ring lights. But not all of them
are created equal. While many agencies claim to offer “full-ser..
0
151
In 2025, user-generated content (UGC) is no longer
just a trend—it's a game-changer in digital marketing. Among the various forms
of UGC, user-generated video ads are proving to be the most powerful,
..
0
196
In the digital age, attention is currency. Businesses only
have a few seconds to grab a viewer’s interest, and one of the most powerful
tools in this battle is the product demo video. But not all demo..
0
160
In a world flooded with ads, pop-ups, and digital noise,
brands are constantly looking for new ways to connect with audiences on a
deeper, more emotional level. Enter brand documentaries — a rising tr..
0
178
In today’s digital age, attention is the new currency.
Brands are constantly battling to capture and hold viewers’ attention long
enough to convey their message. Enter animated explainer videos—a blen..
0
196
In a world overflowing with content, grabbing attention is
harder than ever. Digital ads flash by in seconds, and if your message doesn’t
stand out instantly, it gets lost in the scroll. That’s where ..
0
214
In the ever-evolving landscape of digital marketing, video
advertising continues to dominate as the most engaging form of content. But
in 2025, it's not just the visuals that are making an impact—AI v..
0
158
In a digital era where consumer attention is fleeting,
brands are turning to innovative formats to make a lasting impression. Among
the most powerful emerging tools in digital marketing is 360-degree
..
0
172
In today’s digital marketing landscape, personalization is
no longer a luxury—it’s a necessity. Consumers expect brands to speak directly
to their needs, preferences, and behaviors. Enter AI-powered
h..
0
112
In an era dominated by Netflix, Amazon Prime, Disney+, and
other streaming giants, the traditional television commercial is undergoing a
dramatic transformation. The rise of digital platforms has not ..
0
190
In the fast-paced digital world of 2025, video marketing is
more powerful than ever. With millions of videos uploaded every day across
various platforms, creating a viral video ad has become the holy ..
0
164
In an age dominated by digital marketing, it may seem
surprising that brands are increasingly investing in regional print media.
However, this strategic move is proving to be highly effective in conne..
0
141
Brand integration in TV shows is not a new concept, but it
is evolving at an unprecedented pace. As traditional advertising faces
challenges with ad blockers and shifting consumer preferences, brands ..
0
121
In the ever-evolving landscape of advertising, businesses
continually seek methods that not only capture attention but also drive
conversions. One strategy that has proven highly effective, yet often
..
0
134
In today’s fast-paced digital age, it’s easy to assume that
traditional print media has become obsolete. However, savvy marketers know that
combining print and digital media creates a powerful synergy..
0
128
In recent years, the entertainment industry has witnessed a
significant transformation. Traditional television and over-the-top (OTT)
platforms, once considered rivals, are now increasingly merging th..
0
225
In the ever-evolving world of advertising, businesses are
constantly on the lookout for new and effective ways to reach their target
audiences. While digital and social media platforms have dominated ..
0
104
In today’s fast-paced digital world, the way businesses
reach consumers has evolved dramatically. One innovative trend that has been
gaining momentum is QR-powered newspaper insert advertising. This f..
0
141
In an era dominated by digital media and fleeting attention
spans, TV ads still hold a powerful position in advertising. But what makes a
TV ad not just effective but truly unforgettable? The answer l..
0
119
In the ever-evolving landscape of marketing, radio has
remained a resilient medium, but it’s no longer confined to traditional AM/FM
broadcasts. The rise of digital audio ads is revolutionizing how br..
0
111
In an increasingly digital world, print advertising
continues to hold significant value. However, to remain relevant and engaging,
traditional print media has integrated modern technology. One such in..
0
143
In the dynamic landscape of retail, technology continues to
reshape how customers interact with brands and products. One of the most
innovative tools gaining traction is the digital mirror. Unlike tra..
0
176
Seasonal advertising is a dynamic and highly effective
strategy used by malls to attract shoppers during specific times of the year.
By capitalizing on holidays, special occasions, and seasonal trends..
0
140
In today’s competitive retail landscape, brands are
constantly seeking innovative ways to engage consumers and drive sales. One
powerful tool that has emerged is geo-fencing—a location-based marketing..
0
114
In the modern retail landscape, touchscreen directories are
rapidly transforming the way shoppers navigate complex spaces such as malls,
airports, and large commercial centers. These interactive syste..
0
178
In a world increasingly dominated by e-commerce, traditional
retail spaces like malls are reinventing themselves to stay relevant. One of
the most exciting and promising approaches emerging in recent ..
0
151
In the ever-evolving world of marketing, malls are becoming
more than just shopping destinations—they are immersive experiences. One of the
most innovative ways brands are capturing attention is throu..
0
150
Artificial Intelligence (AI) is transforming the retail
landscape, especially in shopping malls where understanding consumer behavior
is crucial for enhancing customer experience and driving sales. In..
0
131
In the dynamic world of retail marketing, one tactic
consistently proves its worth: free sampling. Whether it’s a bite of a new
snack, a spritz of a luxury fragrance, or a trial of skincare, free samp..
0
114
In today’s fast-paced world, customer experience is
paramount for businesses. One essential component of a positive experience is
ease of navigation within a facility, and that’s where wayfinding digi..
0
147
In an ever-evolving retail landscape, interactive mall
kiosks are gaining traction as essential tools for enhancing customer
engagement. As shopping malls transform to meet the expectations of tech-sa..
0
170
In recent years, Artificial Intelligence (AI) has been
transforming various industries, and Out-of-Home (OOH) advertising is no
exception. As traditional advertising methods evolve, AI plays a critica..
0
150
In the modern advertising landscape, personalization is key.
With the rise of Out-Of-Home (OOH) advertising, brands are increasingly
leveraging technology to create more engaging and relevant content...
0
163
In today’s competitive business landscape, finding a
cost-effective and impactful advertising medium is crucial for brands looking
to maximize their marketing budget. One such strategy that has gained..
0
149
In today’s retail landscape, digital signage has evolved
from static displays to interactive experiences that captivate customers and
boost sales. Interactive in-store digital signage is transforming ..
0
129
In today’s retail landscape, digital signage has evolved
from static displays to interactive experiences that captivate customers and
boost sales. Interactive in-store digital signage is transforming ..
0
168
In today’s fast-paced urban environments, advertising has
undergone a transformative shift. Traditional static billboards are being
replaced by dynamic digital screens, creating a vibrant and engaging..
0
115
In today’s fast-paced retail environment, staying ahead of
the competition means adopting innovative technologies that enhance customer
engagement and streamline operations. One such breakthrough is l..
0
160
In today’s fast-paced world, businesses are continuously
exploring innovative ways to grab consumers' attention. One advertising method
that has been gaining traction is mobile billboard advertising. ..
0
148
In the ever-evolving world of advertising, technology
continues to shape the way brands connect with audiences. One of the most
exciting advancements in recent years is the intersection of Augmented R..
0
174
In the ever-evolving world of advertising, 3D billboards
have emerged as a groundbreaking trend that is transforming the way brands
engage with audiences. As we step into 2025, these captivating visua..
0
158
As we move deeper into 2025, the advertising landscape
continues to evolve at an unprecedented pace. Agencies that stay ahead of the
curve are the ones that can anticipate and leverage emerging trends..
0
145
In today’s competitive business landscape, leveraging
technology to enhance marketing strategies is no longer optional—it’s
essential. One innovative approach that has gained substantial traction is
l..
0
177
In the rapidly evolving digital landscape, personalization
has become a cornerstone of successful marketing. With the exponential growth
of data and advancements in artificial intelligence (AI), adver..
0
140
Programmatic advertising has emerged as
a transformative force within the ad industry, revolutionizing how marketers
buy and optimize digital ad space. As brands strive to reach highly targeted
audien..
0
141
In today’s fast-paced digital landscape, advertisers are
constantly seeking ways to better understand consumer behavior. With the rise
of artificial intelligence (AI), marketers now have unprecedented..
0
140
In today's competitive digital landscape, businesses of all
sizes are investing heavily in advertising to reach their target audiences.
However, the challenge lies not just in launching ads, but in en..
0
143
In the ever-evolving world of digital marketing, brands are
constantly seeking new ways to stay ahead of the competition. One strategy that
has gained significant traction in recent years is the omnic..
0
170
In a world where consumers are constantly bombarded with
advertisements and digital content, brands need to stand out to make a lasting
impression. One of the most effective ways to do this is through..
0
199
In recent years, short-form videos have taken over the
digital landscape. Platforms like TikTok, Instagram Reels, and YouTube Shorts
are not just gaining popularity—they are shaping how brands communi..
0
170
In the dynamic world of social media advertising, standing
out is more challenging than ever. As businesses increasingly compete for
consumer attention, social media ad agencies must adapt, innovate, ..
0
168
Social media has transformed the way brands communicate with
their audiences. A successful social media ad campaign can elevate brand
awareness, drive engagement, and ultimately lead to increased sale..
0
189
In the ever-evolving world of digital marketing, YouTube
pre-roll ads have emerged as one of the most effective ways to capture audience
attention. With more users streaming content on YouTube in 2025..
0
150
In the dynamic landscape of digital marketing,
influencer-produced video ads have emerged as a powerful tool for brands to
reach and engage their target audiences. As social media platforms evolve and..
0
152
In the rapidly evolving world of digital marketing, brands
are constantly on the lookout for innovative ways to capture audience
attention. One such groundbreaking technology that is reshaping video
a..
0
142
In today’s fast-paced digital world, businesses are
constantly seeking new ways to engage consumers. One of the most significant
shifts in advertising is the transition from traditional video commerci..