India Business Journal (IBJ), established in 2005, is a leading business magazine in India. It aims to uncover India's economic gems, deliver important local and global news, and keep readers informed about the dynamic business landscape. IBJ's readers include businesspeople, entrepreneurs, executives, investment organizations, policymakers, and bureaucrats. The magazine covers a diverse range of business topics, including national and international corporate sectors, public and semi-organized sectors, state and country reports, industry analysis, events, and more.
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India Business Journal (IBJ), established in 2005, is a leading business magazine in India. It aims to uncover India's economic gems, deliver importan..
In the fast-evolving advertising landscape, Out-of-Home (OOH) media is undergoing a major transformation with the rise of programmatic buying. Traditionally, OOH campaigns involved manual negotiations..
In an era dominated by digital campaigns, influencer marketing, and social media, luxury brands continue to invest heavily in Out-of-Home (OOH) media. From towering billboards on luxury shopping stree..
The COVID-19 pandemic brought an unprecedented halt to global mobility. With lockdowns, reduced travel, and work-from-home trends, transit out-of-home (OOH) advertising faced a significant decline. Bi..
Out-of-Home (OOH) advertising has always been one of the most impactful mediums for brands to capture consumer attention. From towering billboards along highways to posters in metro stations, OOH has ..
In the fast-evolving world of advertising, Out-of-Home (OOH) media continues to be one of the most powerful channels for capturing attention and influencing consumer behavior. However, as marketing bu..
In India’s rapidly evolving advertising landscape, Out-of-Home (OOH) media has emerged as one of the most effective mediums for brand visibility. While metro cities have long been the primary focus of..
