Elyts Knowledge Center - Sponsorship RSS Feed
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In the fast-evolving world of sports media, sponsorship is no longer just about
putting logos on jerseys or running a 30-second TV spot during a game. With the
rise of digital platforms, influencer co..
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In the evolving landscape of sports media, esports and
gaming live streams have emerged as formidable platforms for brand
engagement. No longer a niche, this sector now commands massive viewership,
wi..
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In 2025, sports sponsorships are no longer just about logo
placements on jerseys or stadium hoardings—they’re strategic partnerships
rooted in digital innovation, fan engagement, and purpose-driven br..
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In 2025, sports sponsorships are no longer just about logo
placements on jerseys or stadium hoardings—they’re strategic partnerships
rooted in digital innovation, fan engagement, and purpose-driven br..
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As sports viewership continues to rise globally, brands are
evolving their marketing strategies to engage audiences more effectively.
Traditional advertising formats like TV commercials and perimeter ..
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The media landscape around sports is undergoing a seismic
shift — and at the forefront of this change is the meteoric rise of women’s
sports. Once sidelined or underrepresented, female athletes and co..
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In India, cricket is not just a sport—it’s a cultural
phenomenon. From World Cups to IPL showdowns, cricket captivates millions of
viewers across demographics. For brands seeking high-impact visibilit..
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In India, cricket is not just a sport—it’s a cultural
phenomenon. From World Cups to IPL showdowns, cricket captivates millions of
viewers across demographics. For brands seeking high-impact visibilit..
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In a world where consumer attention is scattered across
multiple screens and platforms, 360° campaigns in sports media have
become a game-changer. By combining the reach of television, the
precision..
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The media advertising landscape is undergoing a remarkable
transformation, and at the heart of this evolution lies an untapped goldmine: women’s
sports. For decades, women’s athletic events were often..
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India’s love for cricket is well known, but over the past
decade, the country’s sporting landscape has undergone a remarkable
transformation. The Indian Premier League (IPL), along with emerging leagu..
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In the fast-evolving world of sports media, brands are
constantly faced with a critical question: Should you invest in sponsorship
or traditional ad placements? Both approaches offer unique advantages..
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In the dynamic world of sports media, brands constantly
explore innovative ways to connect with their target audiences. Two of the most
prevalent strategies are sponsorship and advertising placement.
..
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In the ever-evolving world of media consumption, brands face
a pivotal question: Where should we invest our advertising dollars—Live
Sports Broadcasting or OTT Streaming? Both platforms offer unique
o..
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In today’s hyper-competitive advertising landscape, brands
are constantly looking for powerful platforms that can amplify their message
and connect with a broader audience. One of the most impactful a..
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As the global sports industry continues to evolve, sports
media platforms are becoming a goldmine for advertisers in 2025. With
millions of engaged fans across digital and traditional channels, brands..
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In today’s hyper-competitive marketing landscape, brands are
increasingly turning to sports as a powerful medium to connect with audiences.
However, the terms sports sponsorship and sports advertising..
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In today’s hyper-connected world, sports media stands out as
a powerful platform for brands to amplify visibility and create deep consumer
connections. With millions of fans tuning in to watch their f..
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Over the past decade, India has witnessed an unprecedented
surge in the popularity of sports, transforming the media landscape and
creating a goldmine for advertisers. While cricket has traditionally ..
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Sports media advertising has emerged as a powerful platform
for brands looking to connect with highly engaged audiences. From live
broadcasts and digital streams to stadium billboards and athlete endo..
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In the fast-paced world of sports, media campaigns hold the
power to turn games into global events and athletes into icons. With millions
of passionate fans and ever-growing digital platforms, sports ..
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In today's highly competitive advertising landscape,
businesses are continually looking for innovative ways to connect with their
target audience. While national and global advertising campaigns have ..
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In today’s highly competitive sports media landscape,
athlete endorsements play a pivotal role in shaping marketing strategies for
brands worldwide. The fusion of sports and advertising has never been..
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Live sports events are a goldmine for advertisers. With
millions of viewers tuned in, emotionally invested, and highly engaged, the
opportunity to leave a lasting impression is unmatched. But grabbing..
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In the ever-evolving landscape of marketing, one strategy
has proven time and again to deliver high-impact results—sponsorship in
sports media. With billions of viewers tuning in to live sporting ev..
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In 2025, sports media continues to be a powerhouse for brand
engagement, offering unparalleled access to passionate, loyal, and highly
active audiences. As fan behavior evolves with digital trends and..
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In today's fast-paced digital age, sports media has evolved
into a powerful marketing channel that goes far beyond just game highlights and
post-match analysis. It has become a dynamic platform for br..
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In today’s competitive marketplace, aligning with major
sporting events has become a powerful strategy for brands to amplify their
presence, engage new audiences, and build lasting emotional connectio..
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In today’s hyper-connected world, sports broadcasting has
evolved into a powerful platform that goes far beyond entertainment. For
brands, it offers a golden opportunity to connect with millions of pa..
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In 2025, sports media buying continues to be a cornerstone
of high-impact advertising. With major leagues thriving, digital streaming
booming, and global sports fandom stronger than ever, brands have ..
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India is a nation of sports enthusiasts. From cricket to
kabaddi and football to tennis, Indian audiences are passionate viewers. This
enthusiasm translates into massive viewership for sports channels..
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In the fast-paced digital era, where brand visibility is
everything, youth-focused brands are constantly exploring new avenues to engage
with their target audience. Among the myriad of media platforms..
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In the rapidly evolving media landscape of 2025, sports
advertising remains a powerful vehicle for brands to reach engaged audiences.
But the big question today is: TV Sports Sponsorship or OTT Sports..
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In today's dynamic marketing landscape, live sports
events offer a golden opportunity for brands to capture massive, engaged
audiences in real-time. Whether it's cricket, football, the Olympics, or
re..
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India is not just a nation of cricket lovers anymore. With a
rising appetite for diverse sports like kabaddi, football, badminton, and
wrestling, sports media advertising in India has entered a golden..
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In today’s hyper-connected world, brands are constantly
seeking impactful platforms to engage their audience. One arena that has proven
to be a game-changer is sports media. From television broadcasts..
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The way audiences consume sports content has changed
dramatically over the past few decades. From traditional radio commentaries to
immersive virtual reality experiences, sports broadcasting has under..
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In the fast-evolving world of sports media, advertisers are
constantly weighing two powerful options—sponsorship and spot buys.
Both strategies offer unique advantages, but choosing the right one depe..
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In today's highly competitive advertising landscape, brands
are constantly searching for platforms that offer massive reach, high
engagement, and strong emotional connections with audiences. Sports me..
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In today’s hyper-connected world, sports media
advertising has become one of the most powerful tools for brands aiming to
captivate, connect, and convert passionate audiences. Whether it’s during a
li..
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In the high-stakes world of sports marketing, stadium
naming rights continue to attract major brands willing to spend tens or
even hundreds of millions of dollars. But with shifting audience behaviors..
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In the ever-evolving world of marketing, the fusion of
sports leagues and corporate brands through cross-promotions has emerged as a
powerful strategy. These collaborations not only amplify brand visi..
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In today’s fast-paced digital world, attention is the new
currency. Nowhere is this more evident than in the realm of gaming and live
sports, where viewers are hyper-engaged, emotionally invested, and..
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In today’s hyper-connected world, brands constantly compete
for consumer attention. While digital advertising dominates much of the
landscape, there’s something uniquely powerful about real-world inte..
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In today's digital-first world, brands are
constantly searching for fresh, high-impact platforms that deliver measurable
returns on investment. One such emerging powerhouse is the sports podcast.
Once..
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The business of sports is no longer limited to
stadiums, television screens, or merchandising aisles. It has entered a new,
interactive arena—video games. With the rise of eSports and the growing
popu..
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In the high-octane world of sports,
sponsorships are no longer just about logos on jerseys or pitch-side banners.
Today’s brands are creating unforgettable campaigns that leave a lasting
emotional imp..
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In the fast-evolving digital world, few
sectors have grown as explosively as esports. What was once a niche hobby has
now become a global phenomenon with millions of engaged fans, massive
tournaments,..
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146
In recent years, the media landscape has
undergone a seismic shift. Traditional broadcasting is no longer the only game
in town. The emergence of Over-The-Top (OTT) platforms has revolutionized how
vi..
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In a world dominated by digital noise and
fleeting online ads, television still commands trust, attention, and
influence—especially when it comes to brand visibility. TV sponsorship packages
offer a g..
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In recent years, fantasy sports have exploded in popularity,
evolving from a niche hobby into a mainstream digital entertainment phenomenon.
With millions of users participating across platforms like ..
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In the digital age where audiences are bombarded with
content from all directions, brands are constantly searching for more authentic
and effective ways to connect with consumers. Enter sports podcast..
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The convergence of sports and digital entertainment is
rewriting the playbook for revenue generation—and at the heart of this
transformation are in-game advertisements. Once a niche tactic, in-game
ad..
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In the high-stakes world of sports marketing, sponsorships
go far beyond logos on jerseys or banners on sidelines. When done right, they
become powerful storytelling tools that ignite passion, foster ..
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The esports industry has transformed from niche
entertainment to a billion-dollar powerhouse, captivating millions of loyal
fans across the globe. As competitive gaming surges in popularity,
forward-t..
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In the ever-evolving world of marketing, brands are
constantly seeking new platforms to engage their audiences. One of the most
dynamic and high-impact spaces gaining momentum is digital signage in
st..
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In today’s retail landscape, digital signage has evolved
from static displays to interactive experiences that captivate customers and
boost sales. Interactive in-store digital signage is transforming ..
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In today’s digital age, the power of influence is
undeniable. As social media platforms continue to grow, brands are constantly
seeking innovative ways to reach their target audiences. One of the most..
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In the ever-evolving landscape of marketing and brand
visibility, major companies are increasingly turning to sports title
sponsorships as a key strategy. This dynamic form of sponsorship sees brands
..
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Introduction Sponsoring sports team jerseys has
become a popular marketing strategy for brands aiming to increase visibility
and engage with a passionate audience. But what is the return on investment..