Elyts Knowledge Center - youth marketing RSS Feed

Gen Z—the generation born between the mid-1990s and early 2010s—has become one of the most influential consumer groups in the digital age. Unlike previous generations, they value authenticity, social ..

In the fast-paced digital era, where news travels at the speed of a swipe and stories vanish in 24 hours, traditional print media has been pushed to the sidelines. Yet, instead of fading into obscurit..