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In the ever-evolving landscape of political marketing, mainline media—including television, radio, and print—has seen a strategic revival in 2025. Despite the surge in digital platforms, political cam..

In a digital-dominated era, mainline media—comprising television, radio, and print—still plays a vital role in political campaigns. While social media has surged in popularity, traditional media conti..

In the fast-paced world of political campaigning, candidates and parties utilize various marketing strategies to reach potential voters. Out-of-home (OOH) advertising remains one of the most effective..