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In today’s fast-paced digital landscape, brands engage with consumers across multiple platforms, from social media and websites to email marketing and traditional advertising. While multichannel campa..

In today’s fast-paced digital landscape, brands must adopt a holistic approach to marketing to achieve sustained growth. Integrated marketing campaigns (IMCs) provide a strategic method to unify messa..

In today’s fast-evolving digital world, businesses must adopt a multichannel approach to effectively reach their audiences. Traditional marketing methods are no longer sufficient on their own, with co..