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Festive seasons present a golden opportunity for brands to create lasting impressions, especially in high-footfall venues like shopping malls. With consumers in a celebratory mood and a greater propen..

IntroductionInfluencers are no longer limited to Instagram posts or YouTube hauls — in 2025, they’re becoming a powerful force in offline brand experiences, including mall branding campaigns. With the..

In an era where online shopping dominates consumer behavior, traditional malls are reimagining themselves—not just as retail hubs but as destinations for immersive experiences. One of the most impactf..

The holiday season is a golden opportunity for businesses to connect with shoppers, and mall media offers a unique platform to captivate audiences right at the point of purchase. With foot traffic sur..

Walkway advertising is one of the most innovative ways to capture the attention of shoppers and create lasting impressions. With the increasing importance of customer engagement in retail spaces, shop..

In today’s fast-paced advertising landscape, brands are constantly seeking innovative ways to stand out and leave a lasting impression on consumers. Among the myriad of advertising methods available, ..

In a world where consumers are bombarded with ads online, in print, and on screens, shopping malls present a unique opportunity for brands to engage shoppers. Mall advertising combines the power of st..

The holiday season is the most wonderful—and profitable—time of the year for retail businesses. For malls, this period represents a golden opportunity to attract shoppers, increase foot traffic, and b..