Elyts Knowledge Center - in-mall promotions RSS Feed
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In 2025, brands are redefining consumer engagement by
tapping into one of the most immersive and effective platforms—mall media.
As footfall in shopping malls continues to rise, advertisers are findin..
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In today’s hyper-competitive market, launching a product or activating a brand
requires more than traditional advertising—it demands immersive, high-impact
experiences that create memorable impression..
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Festive seasons are more than just cultural
celebrations—they’re golden opportunities for brands to connect with
high-intent shoppers. In India, festivals like Diwali, Christmas, Eid, and
Navratri dri..
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In an era where consumer attention is fragmented and digital
fatigue is real, lifestyle brands are turning to immersive, real-world
strategies to connect with their audiences. At the forefront of this..
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As retail environments evolve, mall media advertising
has emerged as a powerful tool for brands aiming to capture consumer attention
at the point of purchase. With high foot traffic and diverse demogr..
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In today's highly competitive retail landscape, shopping
malls are more than just commercial spaces—they are curated experiences
designed to influence consumer behavior at every step. Mall advertising..
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In 2025, brands are constantly seeking high-impact avenues
to connect with their audience in a saturated digital landscape. One such
potent yet often underestimated platform is mall advertising. With
..
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In an age of digital saturation and ad fatigue, brands are
seeking new ways to cut through the noise. One emerging trend making waves is interactive
mall media—a dynamic advertising approach that tran..
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In an era dominated by digital media, it’s easy to overlook
the power of traditional advertising platforms. Yet, mall advertising
continues to deliver impressive results—especially for fashion and lif..
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Launching a new product in today’s competitive market
requires more than just digital buzz—it calls for immersive, high-impact
experiences. One of the most effective yet often underutilized strategies..
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In an era where consumer attention is scattered across
multiple channels, brands are constantly seeking unique ways to stand out. Mall
branding has emerged as one of the most powerful tools to influen..
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In today’s fast-paced retail environment, launching a new
product successfully requires more than just quality and innovation—it demands
visibility, engagement, and strategic positioning. Mall brandin..
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In the bustling world of modern marketing, one strategy
is quietly turning heads—mall audio advertising. While digital billboards
and flashy store displays grab visual attention, it’s the subtle power..
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In the age of hyper-personalized experiences, proximity
marketing has emerged as a powerful tool for brick-and-mortar retailers —
especially those operating in shopping malls. With the ability to conn..
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The rapid advancement of artificial intelligence (AI) has
revolutionized numerous industries, and digital advertising is no exception.
Shopping malls, once dominated by static billboards and generic p..
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