Elyts Knowledge Center - engagement strategies RSS Feed

In 2025, mall media is not just an advertising tool—it's a strategic driver of the shopper journey, creating memorable brand touchpoints that influence purchasing decisions. With evolving consumer exp..

In an age of digital saturation and ad fatigue, brands are seeking new ways to cut through the noise. One emerging trend making waves is interactive mall media—a dynamic advertising approach that tran..

Festive seasons present a golden opportunity for brands to create lasting impressions, especially in high-footfall venues like shopping malls. With consumers in a celebratory mood and a greater propen..

In today’s fast-paced digital world, capturing and retaining audience attention is no easy feat. Traditional video ads are no longer enough to spark real engagement. The solution? Interactive video ad..

In today’s digital age, attention is the new currency. Brands are constantly battling to capture and hold viewers’ attention long enough to convey their message. Enter animated explainer videos—a blen..

Influencer marketing has become an essential component of modern digital marketing strategies. Brands leverage influencers to reach targeted audiences authentically, build brand awareness, and drive s..

In the fast-evolving digital landscape, brands are leveraging data-driven video advertising to enhance engagement, maximize conversions, and improve return on investment (ROI). Unlike traditional adve..

In today's competitive marketing landscape, brands constantly seek ways to stand out and capture consumer attention. One of the most powerful tools in advertising is humor. A well-executed humorous ad..

In today’s digital age, influencer marketing has become a game-changer for brands looking to expand their reach, enhance engagement, and drive sales. However, launching a successful influencer campaig..

In the ever-evolving world of marketing, brands are increasingly turning to innovative strategies to capture the attention of their audience. One such strategy that has proven to be highly effective i..

In today’s digital age, sports organizations and brands face stiff competition in capturing and retaining fans’ attention. Traditional marketing strategies no longer suffice to engage a tech-savvy, co..

Mall activation campaigns are an essential strategy for engaging customers, driving foot traffic, and enhancing brand visibility. With 2024 promising new trends and technological advancements, brands ..

In today’s competitive landscape, brands are continuously seeking innovative ways to connect with their target audience. One strategy that has gained significant traction is mall event sponsorships. M..

In today’s digital age, where attention spans are shorter than ever, the ability to capture and maintain your audience’s attention has become an art form. Social media platforms, brimming with content..