Elyts Knowledge Center - digital advertising RSS Feed

In today’s data-driven world, businesses across all industries are leveraging advanced analytics to drive smarter decisions. One of the most significant areas where this technology is making waves is ..

In today’s ever-evolving digital landscape, traditional advertising methods are rapidly being replaced by more innovative, personalized approaches. One of the most transformative strategies gaining mo..

In today’s rapidly evolving marketing landscape, interactive mall advertisements are emerging as a transformative medium to captivate and engage consumers. Traditional static billboards and posters ar..

In the ever-evolving world of advertising, Out-of-Home (OOH) campaigns have consistently proven to be a powerful medium to engage audiences. Among the myriad of OOH platforms, smart bus shelters are e..

In an era dominated by social media, online shopping, and mobile apps, it’s easy to assume that traditional forms of advertising, like classified ads, have become obsolete. However, despite the rise o..

In today's fast-paced digital world, traditional forms of advertising are gradually losing their appeal. While online ads, billboards, and social media campaigns are commonplace, many brands are now l..

In today’s digital landscape, businesses face the challenge of reaching their target audiences across various platforms. The days of focusing on a single advertising channel are long gone, as consumer..

In the competitive world of advertising, creating a memorable and impactful ad film is essential to captivate your audience and leave a lasting impression. While the creative process begins during the..

The global e-sports industry is no longer a niche segment; it has evolved into a multi-billion-dollar powerhouse that captures the attention of millions of fans worldwide. As traditional advertising c..

In recent years, the Indian advertising industry has witnessed a significant shift. The focus has expanded beyond the mainstream national media to embrace regional language media as a powerful tool fo..

In today’s fast-paced digital age, classified ads have evolved beyond their traditional print origins. Once limited to the back pages of newspapers, these ads now have the potential to reach global au..

YouTube has evolved into one of the most powerful platforms for digital advertising. With over 2 billion logged-in monthly users and countless hours of video content consumed daily, it offers unparall..

The digital age has transformed the sports industry, with Fantasy Sports platforms gaining massive popularity among enthusiasts. These platforms allow players to engage with their favorite sports in a..

In the world of sports broadcasting, live matches captivate millions of viewers around the globe. From intense football matches to fast-paced basketball games, these events provide a unique opportunit..

Shopping malls have long been a hub for consumer activity, blending retail, dining, and entertainment under one roof. While businesses invest heavily in store displays, social media campaigns, and in-..

In today’s fast-paced world, where consumers seek convenience at every turn, mall directory advertising has emerged as a powerful tool that bridges the gap between convenience and marketing. As shoppi..

The advertising landscape has undergone a significant transformation, especially in response to evolving consumer behaviors brought about by the COVID-19 pandemic. Out-of-Home (OOH) advertising and di..

Outdoor advertising has always been a powerful medium for reaching broad audiences, but its effectiveness has traditionally relied on static billboards, posters, and signage. However, advancements in ..

In today’s dynamic marketing landscape, the fusion of traditional Out-of-Home (OOH) advertising with modern digital advertising is transforming how brands engage with their audiences. These two advert..

Out-of-home (OOH) advertising is one of the most effective and dynamic forms of media, allowing brands to reach consumers in public spaces through billboards, transit ads, digital displays, and more. ..

In today’s fast-paced, ever-evolving marketing landscape, businesses are increasingly focusing on optimizing their advertising strategies to achieve the best return on investment (ROI). Among the most..

Out-of-home (OOH) advertising has been a powerful tool for brands to reach audiences in public spaces for decades. With the rise of digital technology, digital OOH (DOOH) has become an even more dynam..

In today's fast-paced marketing landscape, businesses are faced with numerous advertising options to promote their brand. Among the most widely used methods are Out-of-Home (OOH) advertising and Digit..

The landscape of advertising is continuously evolving, and one of the most exciting trends in recent years is the rise of Digital Out-of-Home (DOOH) marketing. Unlike traditional forms of advertising,..

In today’s competitive sports media landscape, advertisers need to be both strategic and innovative to capture the attention of their target audience. Crafting a winning sports media advertising strat..

The rise of Over-The-Top (OTT) platforms has significantly transformed the media and entertainment landscape, and the world of sports broadcasting is no exception. OTT platforms such as Netflix, Amazo..

In a world where consumers are bombarded with ads online, in print, and on screens, shopping malls present a unique opportunity for brands to engage shoppers. Mall advertising combines the power of st..

In today’s ever-evolving world of marketing, businesses have a multitude of options to choose from when selecting advertising channels. Two of the most prominent options are outdoor advertising and di..

In today’s digital age, where attention spans are shorter than ever, the ability to capture and maintain your audience’s attention has become an art form. Social media platforms, brimming with content..

In the world of marketing, standing out is essential. Animation ads have become a key strategy in achieving this goal, captivating audiences with their visual appeal and storytelling. Among the most p..

In the fast-paced world of digital marketing, innovation is key to capturing attention and engaging audiences. One sector that has seen exponential growth in recent years is sports apps, and with that..

In the dynamic world of sports marketing, the need for innovative ways to capture the attention of fans and audiences has never been greater. Among the many advancements, LED perimeter advertising has..

In today’s fast-paced world, businesses are constantly evaluating the best way to reach their audience and grow their brand. Two dominant marketing strategies—Mass Media Marketing and Digital Ads—ofte..

In today’s fast-paced digital age, businesses are constantly seeking innovative ways to captivate audiences and amplify brand visibility. Among the array of digital marketing tools available, in-mall ..

In the dynamic world of advertising, innovation is the key to capturing attention. Over the years, billboards have evolved from static paper displays to vibrant, interactive digital experiences. This ..

Metro stations are no longer just transit points; they have evolved into bustling hubs of activity, commerce, and engagement. With millions of commuters passing through daily, these stations present a..

Transit advertising is evolving rapidly in 2024, driven by technology, sustainability, and shifting consumer behavior. Brands are leveraging public transportation systems to maximize visibility while ..

Digital marketing agencies in India are playing an increasingly pivotal role in the nation’s rapidly growing online ecosystem. Among the major cities where digital marketing has gained considerable tr..

In recent years, India has emerged as a global hub for digital marketing services, with cities like Ahmedabad and Jaipur leading the charge. These cities are home to a growing number of digital market..

Digital marketing agencies in India are playing an increasingly pivotal role in the nation’s rapidly growing online ecosystem. Among the major cities where digital marketing has gained considerable tr..

In recent years, India has emerged as a global hub for digital marketing services, with cities like Ahmedabad and Jaipur leading the charge. These cities are home to a growing number of digital market..

In India’s rapidly evolving digital landscape, two cities stand out as hubs for innovation and growth in digital marketing: Bangalore and Hyderabad. As tech-savvy cities known for their robust startup..

In today’s digital age, businesses need to have a strong online presence to thrive. Digital marketing has become essential for driving brand awareness, generating leads, and achieving business growth...

In today’s competitive digital landscape, choosing the right digital marketing agency can be the difference between a brand that thrives and one that struggles to reach its audience. Whether you’re a ..

Asansol, a bustling city in West Bengal, is renowned for its rich industrial heritage, with major sectors like steel, coal, and engineering fueling the local economy. However, the winds of change are ..

In recent years, Bhavnagar, a vibrant coastal city in Gujarat, has carved out a unique place for itself in the rapidly evolving digital marketing landscape. Known for its rich industrial heritage and ..

Nestled on the southeastern coast of India, Nellore is a thriving city in Andhra Pradesh that boasts both rich cultural heritage and modern-day progress. With its proximity to the Bay of Bengal, it ha..

Vijayawada, the commercial and business heart of Andhra Pradesh, is rapidly evolving into a digital powerhouse, with the city embracing innovative marketing strategies to cater to businesses of all si..

Salem, a city in Tamil Nadu known for its rich history, textiles, and thriving industries, is increasingly emerging as a hub for digital innovation. While Chennai and Coimbatore may dominate the state..

Surat, widely known as the Diamond City and textile powerhouse of India, is quickly establishing itself as a digital marketing hub in Gujarat. This vibrant city has embraced digital transformation, wi..

In the fast-paced digital landscape, short ad films have emerged as the superheroes of marketing. These bite-sized masterpieces, lasting a mere 30 seconds, possess a unique power to captivate audience..

In today's dynamic advertising landscape, malls are embracing technological advancements to captivate audiences like never before. From interactive displays to augmented reality experiences, here are ..

In the fast-paced digital age, the role of programmatic advertising has become pivotal in reshaping marketing strategies. As businesses strive for precision in targeting their audience, automated ad b..

With the rise of digital advertising, it has become increasingly important for businesses to understand the process of winning the online marketplace. By utilizing various digital advertising platform..