Elyts Knowledge Center - brand RSS Feed

Out of Home (OOH) advertising has been an essential part of the marketing landscape for decades, from billboards towering over busy highways to captivating digital displays in bustling city squares. A..

Out-of-home (OOH) advertising has been a vital part of the marketing landscape for decades, evolving from simple billboards to a diverse array of formats, including digital screens, transit ads, and e..

Outdoor advertising, also known as out-of-home (OOH) advertising, is one of the oldest yet most effective marketing strategies. With the rise of digital media and online marketing, some might wonder i..

In the ever-evolving world of digital marketing, ad film campaigns have become a critical component for brands aiming to capture attention, drive engagement, and boost conversions. However, creating a..

In today’s fast-paced digital world, businesses are constantly searching for innovative ways to engage their audience and stand out from the competition. Among the many strategies available, one of th..

Writing a script for an ad film is an art that blends creativity, strategy, and understanding of human psychology. A successful ad not only promotes a product but also strikes a chord with the audienc..

In the last decade, advertising has evolved from traditional TV commercials to a mix of digital campaigns, short films, and viral content. The world of branding has changed as well, with more brands f..

In the fast-paced world of advertising, capturing a viewer's attention is a formidable challenge. As advertisements evolve, one key trend that continues to dominate is emotional storytelling. It's not..

Creating a successful ad film is both an art and a science. To grab attention, convey a clear message, and leave a lasting impression, your ad must have a creative concept that resonates with your tar..

In today’s competitive sports media landscape, advertisers need to be both strategic and innovative to capture the attention of their target audience. Crafting a winning sports media advertising strat..

In today’s digital age, the lines between traditional media and social media are becoming increasingly blurred. One of the most significant transformations in the media landscape is the rise of influe..

In today’s competitive business landscape, sports media partnerships are more than just an opportunity for exposure—they’re a powerful strategy for maximizing your return on investment (ROI). By align..

Sports media offers a dynamic platform for brands to connect with highly engaged audiences. Fans are passionate, emotionally invested, and highly interactive, making sports media an unparalleled oppor..

In today’s rapidly evolving online landscape, digital branding has become more crucial than ever. Brands are no longer just competing within their industry; they are racing against time and technologi..

In today’s competitive digital landscape, businesses need to focus on more than just creating a visually appealing brand. Success in digital branding is about establishing a meaningful and measurable ..

In today’s hyperconnected world, building and strengthening your digital brand is essential for gaining visibility, engaging your target audience, and staying competitive. Whether you're a solopreneur..

In the ever-evolving digital landscape, brands are constantly seeking innovative strategies to connect with their target audience. Among the most impactful tools at their disposal is influencer market..

In the fast-paced digital age, where consumer decisions often hinge on the click of a button, managing your online reputation is critical for digital brands. Whether you’re an emerging startup or a we..

In today’s hyperconnected world, building a strong digital presence is no longer optional for startups—it's a necessity. A robust digital branding strategy ensures that your startup stands out in a cr..

In today’s hyperconnected world, personal branding has evolved from a mere concept to a crucial strategy for professionals, entrepreneurs, and creatives alike. With digital platforms dominating commun..

In today’s hyperconnected world, social media has evolved from a communication platform into a powerful tool for businesses to build their brand and connect with audiences. With billions of active use..

In today’s hyper-connected digital world, building a strong online brand identity is essential for businesses aiming to thrive and differentiate themselves from competitors. A powerful brand identity ..

In the digital age, branding has evolved beyond logos and slogans. For businesses to thrive in 2025, a robust digital branding strategy is non-negotiable. The ever-changing technological landscape dem..

In today’s highly competitive retail environment, capturing consumer attention and driving foot traffic into physical stores is a challenge for many businesses. One powerful yet often underutilized st..

In today’s dynamic retail landscape, standing out in a crowded market is essential for brands. While online advertising has its perks, leveraging mall media as part of your retail marketing strategy c..

Mall advertising is a powerful way to connect with consumers in a high-traffic, retail-centric environment. With a mix of footfall from families, millennials, and window shoppers, malls provide a uniq..

In today’s fast-paced retail environment, in-mall advertising has emerged as a potent strategy to influence consumer decisions. With shopping malls serving as hubs for retail, entertainment, and socia..

In today’s competitive marketplace, businesses are constantly searching for innovative ways to capture their audience's attention. Mall advertising has emerged as a powerful tool for brands to increas..

In today’s fast-evolving digital world, businesses must adopt a multichannel approach to effectively reach their audiences. Traditional marketing methods are no longer sufficient on their own, with co..

Out-of-home (OOH) advertising, including billboards, transit ads, and digital displays, offers unique advantages for businesses looking to increase brand visibility and engage potential customers. How..

Out-of-home (OOH) advertising has stood the test of time, offering businesses a powerful way to connect with audiences in the real world. But not all OOH campaigns yield the same results. Strategic pl..

In today’s competitive business world, public relations (PR) is more crucial than ever. Whether you’re a startup, a well-established company, or a global brand, effective PR strategies help you build ..

event-branding-branding-for-events-creating-lasting-impressions-brand-identity-events-event-marketing-strategies-branding-strategies-memorable-event-branding-corporate-event-branding-experiential-bran..

In the ever-evolving world of marketing, one aspect that continues to gain traction is event branding. Whether it’s a corporate conference, product launch, or a nonprofit fundraiser, events present a ..

In the digital marketing world, Search Engine Optimization (SEO) and Pay-Per-Click (PPC) advertising are two of the most powerful strategies for driving traffic to your website. However, the question ..

The year 2023 saw an explosion of creative marketing campaigns that redefined how brands connect with audiences. Leveraging emerging technologies, cultural trends, and innovative storytelling, these c..

In today’s competitive digital landscape, businesses strive to reach their audience effectively while managing numerous marketing channels. However, executing a cohesive strategy that integrates all a..

In today’s fast-paced world, where viewers are bombarded with an endless stream of advertisements, creating TV commercials that captivate and hold attention is more challenging than ever. A memorable ..

In the world of advertising, creating an impactful and memorable ad film goes far beyond just capturing great footage. While compelling visuals, innovative concepts, and creative scripts play a crucia..

In today's fast-paced digital world, advertisers are constantly seeking new ways to stand out and connect with their audiences. One of the most powerful tools in this pursuit is the cinematic ad film—..

In the world of marketing, standing out is essential. Animation ads have become a key strategy in achieving this goal, captivating audiences with their visual appeal and storytelling. Among the most p..

In the fast-paced world of digital marketing, viral ad campaigns are the holy grail for businesses seeking to maximize their reach and impact. But what makes an ad campaign go viral? Is it luck, creat..

In a saturated marketplace, where consumers are bombarded with countless advertisements daily, standing out is no longer just about having a great product or catchy slogan. The secret to capturing hea..

In recent years, digital media has revolutionized the way brands connect with audiences, and sports sponsorships are no exception. As traditional forms of media such as television and print decline in..

In today's digital age, sports media campaigns have evolved far beyond traditional advertisements. With the growing influence of social media and interactive technology, sports marketers have embraced..

Advertising in sports has always been a powerful tool for brands to connect with large audiences. Among various sports, cricket holds a special place due to its massive following, especially in region..

In the age of digital transformation, where online platforms dominate the marketing landscape, print media remains a vital tool for brands seeking to engage a broad and diverse audience. Despite the r..

In today’s fast-paced digital world, the way consumers interact with content has evolved significantly. However, traditional media like television still holds substantial power when it comes to reachi..

In today’s fast-paced world, businesses are constantly evaluating the best way to reach their audience and grow their brand. Two dominant marketing strategies—Mass Media Marketing and Digital Ads—ofte..

In a digital-first world where content is consumed through an ever-growing list of platforms, print media's reign has seen some decline. However, one area of traditional media that is experiencing a n..

In today’s globalized world, businesses are no longer confined to their local markets. The digital revolution has opened doors to international audiences, making it essential for brands to tap into di..

In today’s competitive marketplace, local brands often face the challenge of establishing a strong presence amidst larger national and international competitors. One effective way to bridge this gap a..

In the digital age, print advertising remains a powerful tool for businesses aiming to captivate audiences in a tangible, memorable way. Among the various formats available, full-page print ads stand ..

In today’s digital-first era, where smartphones, social media, and streaming platforms dominate consumer attention, one might question the relevance of traditional advertising methods. Television adve..

In today’s fast-paced, tech-driven world, traditional advertising methods struggle to engage a digital-first audience accustomed to instant gratification and immersive experiences. Enter Interactive M..

In the ever-evolving landscape of retail and mall marketing, businesses are constantly looking for innovative ways to capture the attention of shoppers and enhance brand visibility. One such trend tha..

In the age of digital marketing and social media dominance, advertisers often overlook one of the most powerful yet underutilized platforms—cinema hall advertising. While traditional billboards and on..

In today’s fast-paced digital age, businesses are constantly seeking innovative ways to captivate audiences and amplify brand visibility. Among the array of digital marketing tools available, in-mall ..

In the modern marketing landscape, brands are constantly seeking innovative ways to engage with their audience. One such powerful yet underutilized medium is escalator branding. Found in malls, airpor..

Metro stations are no longer just transit points; they have evolved into bustling hubs of activity, commerce, and engagement. With millions of commuters passing through daily, these stations present a..