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Elyts Knowledge Center - advertising trend RSS Feed

06 Jan Motion Graphics | Modern Advertising | Digital Marketing | Elyts
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In the dynamic world of advertising, capturing and retaining audience attention is more challenging than ever. With consumers being bombarded by countless advertisements daily, businesses need innovat..
04 Jan Maximizing ROI | Magazine | Sponsorships | Digital Marketing
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In the dynamic world of marketing, businesses are constantly seeking innovative ways to maximize their return on investment (ROI). One strategy that continues to prove effective is magazine sponsorshi..
02 Jan Programmatic Advertising | Key Trend | Digital Marketing | Elyts
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The landscape of mobile advertising continues to evolve at a rapid pace. As we move into 2025, advancements in technology and changes in consumer behavior are setting the stage for transformative tren..
02 Jan Interactive Billboards | Consumer Engagement | Digital Marketing
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In the fast-paced world of advertising, capturing consumer attention has become an increasingly challenging task. Traditional advertising methods often struggle to compete with the allure of digital m..
02 Jan Digital Street Ads | Revolutionizing | Urban Marketing | Elyts
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In the bustling landscapes of modern cities, where every second counts and attention spans are fleeting, street furniture advertising has emerged as a revolutionary tool in urban marketing. From bus s..
02 Jan Billboard | Evolving | Smart Technology | Digital Marketing
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Billboard advertising has long been a staple of outdoor marketing strategies, capturing the attention of commuters and pedestrians alike. However, as technology evolves, so does the way brands communi..
31 Dec Leveraging OTT Platforms | Targeted | Game Changer | Marketing
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In today’s rapidly evolving digital landscape, brands are increasingly turning to Over-The-Top (OTT) platforms to reach their audiences in more personalized and effective ways. OTT platforms, which de..
28 Dec Regional Language Media | Brand Communication | Digital Marketing
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In recent years, the Indian advertising industry has witnessed a significant shift. The focus has expanded beyond the mainstream national media to embrace regional language media as a powerful tool fo..
28 Dec Infotainment Ads | Engage | Educate Audiences | Digital Marketing
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In today’s fast-paced digital world, capturing and maintaining an audience’s attention has become a significant challenge for marketers. With consumers bombarded by a multitude of ads across various p..
28 Dec Modernizing | Ads | Better Engagement | Digital Marketing
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In today’s fast-paced digital age, classified ads have evolved beyond their traditional print origins. Once limited to the back pages of newspapers, these ads now have the potential to reach global au..
27 Dec Luxury Brands Dominate | Digital Mall Media | Marketing
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In today’s fast-paced consumer environment, shopping malls remain a critical touchpoint for brands aiming to captivate affluent and discerning audiences. Among the myriad of advertisers vying for atte..
24 Dec Leveraging Cinema | Outdoor Advertising | Marketing | Digital
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In the ever-evolving world of advertising, businesses constantly seek innovative and effective ways to reach their target audiences. Cinema outdoor advertising has emerged as a compelling strategy for..
23 Dec Digital Media | Buying | Shaping | Programmatic Marketing
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The advertising industry is in a constant state of evolution, driven by technological advancements and shifting consumer behaviors. Among these transformations, digital media buying has emerged as a c..
23 Dec Expect | Full Service Advertising | Digital Marketing | Elyts
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In an ever-evolving digital landscape, advertising agencies are no longer confined to creating TV commercials or placing newspaper ads. The year 2024 marks a pivotal point for full-service advertising..
21 Dec Animated Commercials | Winning Hearts | Digital Marketing
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In the fast-paced world of advertising, capturing attention and leaving a lasting impression is more challenging than ever. Amid this competition, animated commercials have emerged as a powerhouse, wi..
20 Dec Advertising Opportunities | Sports Platforms | Digital Marketing
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The digital age has transformed the sports industry, with Fantasy Sports platforms gaining massive popularity among enthusiasts. These platforms allow players to engage with their favorite sports in a..
18 Dec Digital Signage | Mall Marketing | High-Visibility | Elyts
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In today’s fast-paced and tech-driven world, shopping malls face an ever-growing need to stay competitive and relevant to their audiences. As consumer preferences shift and retail landscapes evolve, m..
18 Dec High Digital | Impact Mall Advertising Campaigns | Marketing
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Mall advertising continues to be a dynamic and effective way to connect with diverse audiences in 2024. As retail spaces evolve into experiential hubs, they offer brands a unique opportunity to engage..
17 Dec Rise | Interactive OOH Advertising | Digital Outdoor Marketing
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Outdoor advertising has always been a powerful medium for reaching broad audiences, but its effectiveness has traditionally relied on static billboards, posters, and signage. However, advancements in ..
17 Dec 5 Memorable | OOH Campaigns | Cultural Impact | Digital Marketing
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Out-of-home (OOH) advertising has long served as a powerful tool for brands to connect with audiences, especially in public spaces where visibility is high. OOH campaigns have a unique ability to grab..
16 Dec OOH and Digital Advertising | Bridging | Integrated Strategies
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In today’s dynamic marketing landscape, the fusion of traditional Out-of-Home (OOH) advertising with modern digital advertising is transforming how brands engage with their audiences. These two advert..
16 Dec Future of OOH Advertising | Digital Marketing Trends Beyond 2025
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Out-of-home (OOH) advertising, once limited to static billboards and transit posters, is undergoing a transformative evolution. By 2025 and beyond, technological advancements, shifting consumer behavi..
14 Dec Sustainable Materials | Outdoor Billboard | Digital Marketing
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In recent years, the growing awareness about environmental sustainability has influenced various industries, and outdoor advertising is no exception. As environmental concerns become more pressing, br..
14 Dec Digital Dynamic Content | OOH Media | Technologies | Marketing
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Out-of-home (OOH) advertising has long been a staple of marketing strategies, offering brands a powerful way to engage with audiences in physical spaces. Traditionally dominated by static billboards, ..
13 Dec OOH Advertising | Digital Blending Offline | Online | Marketing
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In today's rapidly evolving advertising landscape, businesses are exploring innovative ways to reach their target audience effectively. Traditional out-of-home (OOH) advertising and digital marketing ..
13 Dec Why Outdoor Advertising | Remains Relevant | Digital Marketing
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In a world increasingly dominated by digital media, it’s easy to assume that traditional advertising formats, like outdoor advertising, might lose their relevance. However, the reality is quite the op..
13 Dec Digital Prime Locations | Best OOH Ad Placements | Marketing
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As we step into 2025, Out-of-Home (OOH) advertising continues to be a powerful way for brands to engage with audiences in dynamic, real-world environments. The effectiveness of OOH ads lies in their a..
12 Dec Revolutionizing | Dynamic | OOH Technologies | Digital Marketing
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As we step into 2025, the advertising landscape is experiencing a significant transformation, and dynamic Out-of-Home (OOH) technologies are at the forefront of this revolution. With advancements in d..
11 Dec Top 10 Ad Films | Digital Defined Branding | Marketing Agencies
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In the last decade, advertising has evolved from traditional TV commercials to a mix of digital campaigns, short films, and viral content. The world of branding has changed as well, with more brands f..
10 Dec Role | OTT Platforms | Shaping Sports Media | Digital Marketing
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The rise of Over-The-Top (OTT) platforms has significantly transformed the media and entertainment landscape, and the world of sports broadcasting is no exception. OTT platforms such as Netflix, Amazo..
05 Dec OOH Media's Role | Multichannel Strategies | Digital Marketing
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In today’s fast-evolving digital world, businesses must adopt a multichannel approach to effectively reach their audiences. Traditional marketing methods are no longer sufficient on their own, with co..
05 Dec Harnessing Technology | Outdoor Campaigns | Digital Marketing
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In the ever-evolving world of advertising, Out-Of-Home (OOH) advertising has seen a remarkable transformation due to technological advancements. Gone are the days when billboards and static posters we..
03 Dec Cinematic Ad Films | Crafting  | Digital Marketing | Elyts
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In today's fast-paced digital world, advertisers are constantly seeking new ways to stand out and connect with their audiences. One of the most powerful tools in this pursuit is the cinematic ad film—..
02 Dec Sports App Advertising | Unlocking New Marketing Digital | Elyts
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In the fast-paced world of digital marketing, innovation is key to capturing attention and engaging audiences. One sector that has seen exponential growth in recent years is sports apps, and with that..
29 Nov Interactive Mall Ads | How Brands Engage Digital Marketing
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In today’s fast-paced, tech-driven world, traditional advertising methods struggle to engage a digital-first audience accustomed to instant gratification and immersive experiences. Enter Interactive M..
29 Nov Why In-Mall LED Screens Are Key to | Digital Marketing | Elyts
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In today’s fast-paced digital age, businesses are constantly seeking innovative ways to captivate audiences and amplify brand visibility. Among the array of digital marketing tools available, in-mall ..
29 Nov How Mall Advertising Drives | Digital Marketing | Elyts
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Impulse buying is a powerful driver of consumer spending, and mall advertising has emerged as a strategic tool to capitalize on this behavior. With its dynamic and engaging nature, mall advertising go..
28 Nov Evolution of Interactive Digital Billboards | Digital Marketing |
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In the dynamic world of advertising, innovation is the key to capturing attention. Over the years, billboards have evolved from static paper displays to vibrant, interactive digital experiences. This ..
28 Nov Top Transit Advertising Trends for 2024 | Digital Marketing
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Transit advertising is evolving rapidly in 2024, driven by technology, sustainability, and shifting consumer behavior. Brands are leveraging public transportation systems to maximize visibility while ..
10 Feb Warangals Urban Tapestry-Agencies Shaping Outdoor Advertising Trends
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Introduction:Warangal, a historic city in the heart of Telangana, is not only known for its rich cultural heritage but is also emerging as a vibrant hub for modern urban development. In the midst of t..
09 Feb Kollams Coastal Campaigns-Outdoor Advertising Agencies Setting Trends
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Introduction:Nestled along the picturesque coastline of Kerala, Kollam emerges not only as a cultural and historical hub but also as a canvas for innovative outdoor advertising campaigns. The city's u..
20 Dec From 30 Seconds to Viral-The Power of Short Ad Films
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In the fast-paced digital landscape, short ad films have emerged as the superheroes of marketing. These bite-sized masterpieces, lasting a mere 30 seconds, possess a unique power to captivate audience..
19 Oct The Future of Sports Media Advertising-Predictions and Trends
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In the fast-paced world of sports media advertising, staying ahead is crucial. As we look towards the future, several trends and predictions are set to shape the industry. In this article, we'll explo..
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