Elyts Knowledge Center - Regional Sports RSS Feed

India’s sporting landscape is undergoing a quiet revolution — one that’s happening far from the glitz of metro cities and mainstream English sports channels. The epicenter of this shift? Tier-2 and Ti..

In the dynamic world of sports marketing, 2025 was a landmark year. With streaming-first strategies, immersive fan experiences, and athlete-driven storytelling, sports media campaigns pushed boundarie..

India, a country known for its diversity in languages, cultures, and sports preferences, is witnessing a shift in how its people consume sports content. While national broadcasters have traditionally ..

India’s sports broadcasting landscape is undergoing a transformative shift. Once dominated by national-level sports channels in English and Hindi, the spotlight is now on regional sports channels. Fro..

Over the past decade, India has witnessed an unprecedented surge in the popularity of sports, transforming the media landscape and creating a goldmine for advertisers. While cricket has traditionally ..

In today's highly competitive advertising landscape, businesses are continually looking for innovative ways to connect with their target audience. While national and global advertising campaigns have ..