Elyts Knowledge Center - Millennial Advertising RSS Feed

Shopping malls are no longer just retail destinations; they have become lifestyle hubs where entertainment, dining, and social interactions converge. For brands, malls offer a powerful opportunity to ..

In today’s digital-first world, storytelling has become one of the most powerful tools in advertising. Gen Z and Millennials—two of the most influential consumer groups—are not just looking for produc..

Mall media has undergone a digital transformation, making it a prime advertising channel for reaching Gen Z and Millennials in 2025. These younger demographics are tech-savvy, experience-driven, and s..