Elyts Knowledge Center - Mall Media 2025 RSS Feed

Mall media has undergone a digital transformation, making it a prime advertising channel for reaching Gen Z and Millennials in 2025. These younger demographics are tech-savvy, experience-driven, and s..

In 2025, mall media is not just an advertising tool—it's a strategic driver of the shopper journey, creating memorable brand touchpoints that influence purchasing decisions. With evolving consumer exp..