Elyts Knowledge Center - Digital Sponsorship RSS Feed

In the fast-evolving world of sports media, sponsorship is no longer just about putting logos on jerseys or running a 30-second TV spot during a game. With the rise of digital platforms, influencer co..

In the evolving landscape of sports media, esports and gaming live streams have emerged as formidable platforms for brand engagement. No longer a niche, this sector now commands massive viewership, wi..

Sports sponsorship has long been a cornerstone of marketing strategies for global brands. However, traditional sponsorship models often lacked precise metrics to measure return on investment (ROI). En..