Elyts Knowledge Center - Consumer Behaviour RSS Feed

In 2025, purpose-driven creative ad films have become more than just a marketing trend—they are now a strategic necessity for brands seeking long-term loyalty, stronger brand equity, and deeper emotio..

In today’s hyper-digital world, consumer behaviour is influenced not just by what brands say, but how they say it. Creative ad films—crafted with compelling storytelling, strong emotions, and immersiv..