Elyts Knowledge Center - Broadcasting RSS Feed

In the last decade, the way fans consume live sports has undergone a seismic shift. Traditional TV broadcasting is no longer the dominant force in sports media. With the rise of OTT platforms and on-d..

The Indian sports media landscape is undergoing a seismic shift. Once dominated by traditional television networks, the battleground is now shared with a formidable new contender — OTT (Over-The-Top) ..

In the rapidly evolving landscape of sports media, one of the most transformative shifts has come from the rise of fantasy leagues and betting apps. These digital platforms are not only reshaping how ..

The digital revolution has dramatically transformed how fans consume sports content. Gone are the days when stadiums and televisions were the sole platforms for live action. Today, fans expect instant..

India, a country known for its diversity in languages, cultures, and sports preferences, is witnessing a shift in how its people consume sports content. While national broadcasters have traditionally ..

India’s sports media landscape has experienced a dramatic transformation in recent years, driven by the digital revolution, increased smartphone penetration, and the growing popularity of non-cricket ..

In the rapidly evolving landscape of media and sports broadcasting, one of the most fascinating innovations is the rise of virtual hosts and AI-powered announcers. From live sports and esports to news..

The landscape of sports media is undergoing a transformative shift as esports and traditional sports media join forces. What once existed in separate realms is now merging to create an exciting hybrid..

The business of sports media rights has become one of the most lucrative and competitive arenas in the global entertainment industry. As we step into 2025, the landscape has evolved dramatically, fuel..

In today’s fast-paced digital age, the way audiences consume sports has evolved dramatically. Social media platforms like Twitter (X), Instagram, Facebook, TikTok, and YouTube are no longer just tools..

In the dynamic world of sports broadcasting, technology is not just a tool—it’s a game changer. Artificial Intelligence (AI) and Data Analytics have revolutionized how sports content is produced, dist..

In 2025, the landscape of sports media has undergone a transformative shift. What was once dominated by traditional television broadcasters is now led by dynamic streaming services and digital platfor..

In a country as diverse as India, where languages shift every few hundred kilometers, marketers are turning to an unexpected but powerful medium to tap into hyperlocal markets—multilingual sports comm..

In 2025, the global sports media landscape is experiencing a seismic shift. The competition for broadcasting rights has evolved into an all-out battle among traditional broadcasters, streaming giants,..

In the world of sports, the thrill of the game doesn’t end with the final whistle. What millions of fans experience on their screens or read in the papers is just the polished surface of an intricate ..

In recent years, fantasy sports platforms have gained remarkable traction, evolving from niche communities into mainstream phenomena. Their rapid rise is not just a tech success story—it's a disruptio..

In the ever-evolving world of media consumption, brands face a pivotal question: Where should we invest our advertising dollars—Live Sports Broadcasting or OTT Streaming? Both platforms offer unique o..

In 2025, sports media rights continue to be the crown jewel of the broadcasting world. As live sports remain one of the few formats that consistently draw massive, real-time audiences, media rights ha..

In today's digital age, sports media has evolved far beyond simply watching a game on television. It is a multibillion-dollar industry that drives global fan engagement, fuels marketing strategies, an..

The sports media landscape is undergoing a seismic shift. As technology evolves and audience preferences change, traditional broadcasting is being challenged—and often replaced—by Over-the-Top (OTT) p..

In the fast-paced world of professional sports, it's not just the athletes that keep fans coming back—it's the storytelling, the angles, the commentary, and the moments that unfold through sports broa..

In the dynamic world of sports, how fans consume content has changed dramatically over the decades. From gathering around black-and-white televisions to watching matches on smartphones, sports media h..

In today’s hyper-connected world, sports broadcasting has evolved into a powerful platform that goes far beyond entertainment. For brands, it offers a golden opportunity to connect with millions of pa..

The way audiences consume sports content has changed dramatically over the past few decades. From traditional radio commentaries to immersive virtual reality experiences, sports broadcasting has under..

In the ever-evolving world of sports entertainment, Virtual Reality (VR) is emerging as a game-changer. No longer just a futuristic concept, VR is transforming how fans experience sports, bringing the..

In the ever-evolving world of sports entertainment, Virtual Reality (VR) is emerging as a game-changer. No longer just a futuristic concept, VR is transforming how fans experience sports, bringing the..

In today’s digital-first world, sports broadcasting has gone far beyond just delivering the game to your screen. With rapid technological advancements, Augmented Reality (AR) has emerged as a game-cha..

In today's fast-paced digital landscape, businesses are continuously looking for innovative ways to engage with their audiences. Live event broadcasting has emerged as a powerful tool for brands to ex..

As we enter 2025, sports broadcasting is undergoing a major transformation, driven by technological advancements, changes in audience behavior, and a deeper understanding of consumer preferences. Adve..

In the world of sports, media rights are one of the most lucrative sources of revenue for leagues, teams, and broadcasters. These rights, which grant broadcasters the exclusive permission to air games..

Football, known as soccer in certain regions, is the world’s most popular sport, with an estimated 4 billion fans spread across the globe. One of the key factors behind its global reach is the strateg..