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In the era of digital dominance, many marketers underestimate the power of mainline media. However, television, print, and radio continue to deliver unmatched mass reach, emotional impact, and brand c..

In today’s fragmented advertising ecosystem, brands are constantly chasing measurable ROI through digital channels. Yet, mainline media—including television, radio, newspapers, magazines, and cinema—c..

In an era dominated by digital platforms and on-demand content, television advertising has not only survived but evolved into a smarter, data-driven, and more impactful medium. In 2025, TV advertising..

In today’s digital-first marketing landscape, where programmatic ads, social media campaigns, and influencer collaborations dominate brand strategies, the relevance of mainline media advertising is of..