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16 Sep Creative Ad Films Improve Brand Recall in a Competitive Market
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In today’s cluttered advertising landscape, brands face the challenge of standing out in a sea of competing messages. With audiences constantly exposed to ads on TV, digital platforms, and social medi..
16 Sep Role of Music and Sound Design in Ad Films & Creatives | Digital
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In today’s competitive advertising landscape, brands are constantly looking for innovative ways to stand out. While visuals capture attention, it is often music and sound design that make ad films and..
15 Sep Maximizing ROI with Data-Driven Mall Media Campaigns | Digitally
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In today’s competitive marketplace, every marketing rupee counts. Brands are no longer investing in advertising just to build visibility—they expect measurable returns. Mall media, with its ability to..
12 Sep Mainline Media Enhances Nationwide Brand Campaigns | Digitally
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In today’s rapidly evolving marketing landscape, brands have a wide range of platforms to communicate with their audiences. While digital media has surged in prominence, mainline media—such as televis..
06 Sep Successful Brand Campaigns Executed Through Mall Media | Digital
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Mall media has become a game-changer for modern brand advertising. With malls being high-traffic destinations that blend shopping, entertainment, and lifestyle experiences, brands are leveraging this ..
06 Sep Mall Media | Traditional OOH | Drives Better Engagement | Brands
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Out-of-Home (OOH) advertising has always been a powerful medium for brands to connect with audiences. However, the landscape has evolved with the rise of mall media advertising, creating a debate: Whi..
04 Sep Top OOH Media Trends in 2025 Every Marketer Should Know
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Out-of-Home (OOH) advertising has always been one of the most powerful ways to connect with audiences in the real world. In 2025, the landscape is evolving rapidly as technology, consumer behavior, an..
02 Sep Ad Films vs Digital Creatives | Drives Better Brand Engagement?
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In today’s fast-paced marketing landscape, brands are constantly striving to capture consumer attention and create lasting impressions. Two of the most powerful tools in this effort are ad films and d..
01 Sep The Power | Humor | Ad Films | Making Brands Memorable | Digital
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In today’s competitive advertising landscape, brands are constantly searching for ways to stand out and connect with audiences. One timeless yet highly effective tool in ad films is humor. From quirky..
28 Aug Relevance of Newspaper Advertising in Tier-2 and Tier-3 Cities
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In an era dominated by digital platforms, many believe traditional media like newspapers are losing ground. However, when it comes to Tier-2 and Tier-3 cities in India, newspaper advertising continues..
28 Aug Mainline Media | Complements Influencer | Digital Marketing
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In today’s competitive landscape, marketing success no longer depends on a single platform. Brands that achieve the strongest impact are those that integrate traditional advertising with modern digita..
28 Aug How Big Brands Won with Mainline Media Campaigns in 2025
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In 2025, mainline media continues to prove that traditional advertising is far from obsolete. From television to print and radio, big brands across industries have leveraged these channels to reach ma..
27 Aug Print Media Advertising | Reinventing Strategies | Digitally
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In today’s digital-first world, many marketers assume that print media has lost its relevance. Yet, print advertising continues to reinvent itself by blending creativity with strategic innovations to ..
27 Aug Mainline Media Still Delivers Higher Brand Recall | Digital Ads
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In today’s fast-paced advertising ecosystem, digital channels dominate conversations around marketing strategies. With data-driven targeting, personalization, and measurable ROI, digital advertising h..
26 Aug Optimizing Ad Campaigns and Content for Voice-Activated Search
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As voice-activated search and smart devices like Amazon Alexa, Google Assistant, and Siri become integral to daily life, advertisers and brands must adapt their strategies. The way users interact with..
20 Aug Music | Voiceovers | Creative Advertisements | Digital Marketing
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In the fast-paced world of advertising, where brands compete to capture attention within seconds, music and voiceovers play a transformative role. Beyond visuals, these audio elements ignite emotions,..
20 Aug 10 Creative Ad Campaigns | Changed Brand Perception | Digitally
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In the fast-paced world of advertising, creativity is not just about grabbing attention—it’s about reshaping how people perceive a brand. Some ad campaigns go beyond selling products; they redefine va..
16 Aug Mainline Media Trends | Watch | Beyond | Digital | Elyts Branding
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In an era dominated by digital channels, mainline media—such as television, print, and radio—continues to hold its ground as a trusted and influential advertising medium. As we step into 2025, brand..
16 Aug Leveraging Mainline Media | Nationwide Brand Awareness | Digital
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In today’s fragmented media landscape, brands often find themselves split between the allure of digital platforms and the credibility of traditional advertising. While online channels are effective fo..
16 Aug Mainline Media Strategies | 2025 Brand Success | Digital | Elyts
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In an era dominated by digital conversations, mainline media—print, television, radio, and outdoor advertising—remains a cornerstone of brand building. While online channels are rapidly evolving, main..
14 Aug Mall Media | Traditional OOH | Delivers Better ROI | Digitally
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In today’s competitive advertising landscape, brands are under constant pressure to maximize their marketing budgets. Out-of-Home (OOH) advertising continues to be a key player in driving brand visibi..
11 Aug Agencies | Virtual Teams | Remote Creativity | Digital Marketing
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The advertising world is in the midst of a revolution. Traditional agency offices, once buzzing with creative energy, have evolved into virtual workspaces powered by advanced digital tools. Virtual te..
09 Aug Niche Advertising Agencies | Specialized | New Scalable | Digital
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In a marketing landscape overflowing with noise, brands are seeking partners who speak their language—literally and figuratively. Enter niche advertising agencies: lean, expert-driven teams focused on..
06 Aug Storytelling | Mainline Media | Captivating Offline | Digitally
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In an era dominated by digital platforms, the power of storytelling through mainline media—television, radio, newspapers, and magazines—remains unmatched in its ability to create lasting offline impac..
30 Jul Mainline Media Strategies | Political Advertising | Digitally
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As the 2025 election season intensifies, political campaigns across the globe are recalibrating their media strategies to capture the attention of diverse voter demographics. While digital platforms h..
28 Jul Mall Media | Brand Awareness Tool | New Businesses | Digitally
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In the digital-first age, where online marketing strategies often dominate the conversation, one highly effective offline medium continues to stand out—mall media. For startups and new businesses look..
25 Jul OOH | DOOH | Delivers Better ROI | Digital Marketing | Elyts
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As the advertising landscape continues to evolve, marketers in 2025 are increasingly weighing the pros and cons of traditional Out-of-Home (OOH) advertising versus Digital Out-of-Home (DOOH) advertisi..
25 Jul Agencies | Adopting Sustainable | Production Practices | Digital
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In 2025, sustainability is more than just a buzzword—it's a business imperative. As global awareness around climate change and environmental impact grows, advertising agencies are rethinking their pro..
24 Jul Advertising Agencies | Enhancing Client ROI | Digital Marketing
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In 2025, advertising agencies are redefining how brands connect with their audiences by prioritizing omnichannel marketing strategies. With consumer touchpoints expanding across digital, physical, and..
21 Jul Essential Elements | Every High Converting | Ad Film | Digitally
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In today's fast-paced digital landscape, capturing audience attention isn't just an art—it's a science. Ad films have become one of the most powerful tools for businesses to build brand awareness, evo..
19 Jul Top Ad Film Trends 2025 | Key Strategies Brands | Digital | Elyts
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In 2025, the world of advertising films is undergoing a dynamic transformation. As consumer behaviors evolve and technology advances, brands must stay ahead of the curve to remain relevant. From immer..
11 Jul Comparing Mall Media | In Store Displays | Digital Marketing
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In today’s hyper-competitive retail landscape, advertisers are constantly looking for the most effective ways to capture consumer attention and convert footfall into sales. Two powerful touchpoints in..
11 Jul Data-Driven | Mall Advertising | Boost ROI | Digital Marketing
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In an era where consumer attention is fragmented across digital and physical spaces, mall advertising is undergoing a transformative shift. Brands are no longer relying on guesswork; instead, they are..
05 Jul Shooting Ad Films | Celebrities | Tips | Challenges | Digitally
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Celebrity endorsements have long been a powerful tool in advertising. Whether it’s a sports icon, a film star, or a social media influencer, celebrities bring mass appeal, credibility, and instant att..
05 Jul Shooting Ad Films | Celebrities | Tips | Challenges | Digitally
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Celebrity endorsements have long been a powerful tool in advertising. Whether it’s a sports icon, a film star, or a social media influencer, celebrities bring mass appeal, credibility, and instant att..
03 Jul Leverage Mall Media | Hyper Targeted Advertising | Digitally
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In an age of digital saturation, brands are turning to offline strategies that deliver tangible engagement and targeted reach. Among these, mall media has emerged as a powerful channel for hyper-targe..
28 Jun Brands | Dominating Attention | Mall Media Campaigns | Elyts
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In 2025, brands are redefining consumer engagement by tapping into one of the most immersive and effective platforms—mall media. As footfall in shopping malls continues to rise, advertisers are findin..
11 Jun Mall Media | Hyperlocal Brand Visibility | Digital Marketing
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In today’s fiercely competitive retail and advertising environment, brands are constantly seeking ways to connect with their target audiences in meaningful, immediate, and location-specific ways. One ..
09 Jun Hyperlocal Targeting | OOH | Driving Results | Digital Marketing
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In today’s rapidly evolving marketing landscape, brands are recognizing the untapped potential of Tier 2 and Tier 3 cities in India. These emerging markets, with increasing purchasing power and growin..
28 May OOH | Digital Ads | Advertising Channel Delivers |  Brand Recall
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In today’s fast-paced marketing landscape, brands are constantly seeking the most effective channels to capture consumer attention and leave a lasting impression. Among the many advertising mediums av..
28 May High Impact | OOH Advertising Campaigns | Digital Marketing
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Out-of-Home (OOH) advertising is one of the oldest yet most effective ways to engage audiences in the physical world. From towering billboards and transit ads to interactive digital displays, OOH camp..
28 May OOH Media | Billboards | Transit Ads | Digital Marketing | Elyts
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In today’s fast-paced world, where digital screens dominate much of our attention, Out-of-Home (OOH) advertising continues to stand tall—literally and figuratively. OOH media reaches consumers where t..
27 May Brands | Leveraging Sports Media | Maximum Visibility | Digitally
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In today’s hyper-competitive advertising landscape, brands are constantly looking for powerful platforms that can amplify their message and connect with a broader audience. One of the most impactful a..
26 May FMCG Brands | Dominate Mainline Media Advertising | Digitally
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In today’s digital-first world, brands are constantly exploring new-age advertising platforms to connect with consumers. Yet, despite the rise of digital and social media, Fast-Moving Consumer Goods (..
23 May Smart Ad Agency Campaign | Boosted Sales | Digital Marketing
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In today’s saturated market, standing out is no longer optional—it’s survival. This case study reveals how a forward-thinking ad agency engineered a 300% sales increase for a mid-tier consumer brand u..
19 May Holiday | Festive Season | Mall Branding | Digital Marketing
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The holiday and festive season is a golden opportunity for brands to captivate audiences, boost visibility, and drive massive footfall. With shopping malls turning into bustling hubs of celebration an..
13 May Mainline Media Trends | TV | Radio | Print Revival | Digitally
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As the digital age continues to reshape the media landscape, the once-dominant forces of traditional media—TV, radio, and print—are experiencing a resurgence in 2025. Despite predictions of their demi..
13 May Top 5 Benefits | Investing | Mainline Media Campaigns | Digitally
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In today’s fast-paced digital world, it’s easy to overlook the power of traditional advertising. However, mainline media campaigns—which include television, radio, print, and outdoor ads—remain a corn..
12 May Top Benefits | Mall Branding | New Product Launches | Digitally
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In today’s fast-paced retail environment, launching a new product successfully requires more than just quality and innovation—it demands visibility, engagement, and strategic positioning. Mall brandin..
22 Apr Using Voiceovers | Audio Branding | Build Brand Memory | Digital
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In the fast-evolving world of marketing, creating a memorable brand experience is more important than ever. While visuals often take center stage, audio branding and voiceovers are quietly becoming po..
01 Apr Proven Techniques | Maximize Ad | ROI | Digital Marketing | Elyts
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In today's competitive digital landscape, businesses of all sizes are investing heavily in advertising to reach their target audiences. However, the challenge lies not just in launching ads, but in en..
01 Apr 5 Viral | Social Media Ad Campaigns | Digital Marketing | Elyts
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Social media has transformed the way brands communicate with their audiences. A successful social media ad campaign can elevate brand awareness, drive engagement, and ultimately lead to increased sale..
01 Apr AR | Revolutionizing Video Ads | Enhanced Engagement | Digitally
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In the rapidly evolving world of digital marketing, brands are constantly on the lookout for innovative ways to capture audience attention. One such groundbreaking technology that is reshaping video a..
29 Mar Fantasy Sports Apps  | Monetize Through Advertising | Digitally
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Fantasy sports apps have surged in popularity, drawing millions of users who engage in virtual sports leagues and competitions. While user engagement is high, these platforms must find sustainable way..
28 Mar Top Magazine | Ad Strategies | Interaction | Digital Marketing
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In an age dominated by digital marketing, magazine advertising remains a powerful medium for reaching targeted audiences. With high-quality visuals, curated content, and loyal readership, magazines of..
25 Mar Data Analytics | Fueling High Impact | Ad Strategies | Digitally
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In today’s fast-paced digital landscape, data analytics has revolutionized the way businesses create and implement advertising strategies. With the sheer volume of data available, organizations can no..
24 Mar Storytelling | Modern Advertising Films Ads | Digital Marketing
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In today’s fast-paced digital landscape, capturing consumer attention is more challenging than ever. Traditional advertising methods, filled with overt promotions and direct sales pitches, often fail ..
14 Mar Storytelling | TV Commercials | Engaging Audiences | Digitally
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In the dynamic world of advertising, storytelling has emerged as a powerful tool to captivate audiences and create lasting impressions. TV commercials, in particular, leverage the art of storytelling ..
11 Mar Digital | First Advertising Strategies | Consumer Era | Elyts
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In today's rapidly evolving digital landscape, traditional advertising methods are no longer sufficient to capture the attention of modern consumers. The shift towards a digital-first approach has bec..
07 Mar Radio Advertising | Enduring Effectiveness | Digital Marketing
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In the rapidly evolving landscape of digital marketing, radio advertising continues to hold a significant position in 2025. Despite the proliferation of online platforms, radio remains a trusted mediu..
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