Elyts Knowledge Center - Advertising 2025 RSS Feed

The Out-of-Home (OOH) advertising industry is undergoing a digital renaissance, and at the core of this transformation are two powerful forces: artificial intelligence (AI) and data. In 2025, OOH camp..

As we approach a pivotal election year in 2025, political campaigns are becoming increasingly sophisticated, blending traditional media with digital tactics to influence public perception. Among these..

Television advertising is far from fading. In fact, in 2025, it’s evolving faster than ever—powered by data, technology, and changing viewer behaviors. As marketers recalibrate their strategies to mee..

As the global sports industry continues to evolve, sports media platforms are becoming a goldmine for advertisers in 2025. With millions of engaged fans across digital and traditional channels, brands..

In the ever-evolving Indian advertising landscape, mainline media continues to be a powerful tool for brands to connect with mass audiences. Even with the rapid rise of digital channels, traditional p..

Outdoor advertising has always been a powerful medium for brands looking to build mass visibility. But in 2025, the landscape has shifted dramatically with the rise of Digital Out-of-Home (DOOH) adv..

In the fast-evolving world of marketing and technology, the definition of a full-service advertising agency has transformed dramatically. What was once a mix of media buying, print ads, and TV spots h..

In the fast-paced world of digital marketing, short-form ad films have emerged as a game-changing trend—thanks to platforms like Instagram Reels and TikTok. With shrinking attention spans and the grow..

The advertising world never stands still, and 2025 is shaping up to be a transformative year. With evolving technologies, shifting consumer behaviors, and heightened privacy regulations, marketing age..

In 2025, mall advertising has solidified its place as one of the most effective marketing strategies for brands looking to engage consumers. With the resurgence of in-person shopping experiences and a..

Out-of-Home (OOH) advertising has been a cornerstone of brand visibility for decades. In an era of digital dominance, OOH has proven its resilience by evolving in innovative ways. As we move into 2025..