Elyts Knowledge Center - AR RSS Feed
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In the fast-evolving digital marketing landscape, brands are
continually seeking innovative ways to captivate audiences. Augmented Reality
(AR) is revolutionizing advertising, particularly in ad films..
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In the ever-evolving world of luxury branding, visibility
and exclusivity go hand in hand. Luxury brands need to craft immersive and
high-impact advertising strategies, particularly in malls, where hi..
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387
In an era where digital transformation is reshaping
industries, mall advertising is evolving to become more engaging, interactive,
and personalized. As consumer behaviors shift and technology advances..
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In today's fast-paced digital landscape, businesses must
adopt innovative advertising strategies to maximize brand visibility. One of
the most effective ways to enhance marketing efforts is by integra..
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In the bustling streets of urban areas, where digital
advertising competes for attention, 3D billboards have emerged as a
game-changer. These immersive, visually stunning advertisements are
transformi..
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The past decade has witnessed some of the most creative and
impactful advertising campaigns that have shaped not only the marketing
landscape but also pop culture. With the increasing role of digital ..
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In an era where digital content dominates, TV commercials
remain a powerful medium for brand storytelling and audience engagement.
However, the landscape of television advertising is rapidly evolving...
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The world of advertising is undergoing a seismic shift as
technology advances at an unprecedented pace. With artificial intelligence
(AI), virtual reality (VR), and other cutting-edge innovations, ad ..
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Mall advertising has evolved significantly in 2024, with
brands leveraging cutting-edge technology, immersive experiences, and
data-driven strategies to captivate shoppers. This case study explores so..
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Mall advertising has evolved significantly in 2024, with
brands leveraging cutting-edge technology, immersive experiences, and
data-driven strategies to captivate shoppers. This case study explores so..
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317
Mall advertising has evolved dramatically over the past
decade, moving away from traditional static billboards to dynamic digital
screens, interactive experiences, and hyper-personalized content. As s..
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In recent years, the advertising world has undergone a
digital transformation, with new technologies paving the way for more engaging
and innovative ways to connect with consumers. Among these, Augmen..
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In recent years, the sports industry has undergone a
significant transformation, driven by the growing dominance of digital
platforms. The shift from traditional media channels to digital sports media..
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In the world of sports, where competition for attention is
fierce, innovative billboard designs have emerged as powerful tools to
captivate audiences and elevate brand experiences. Sports arenas, ofte..
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In the dynamic world of subscription-based TV platforms,
advertising plays a crucial role in driving viewer engagement and generating
revenue. However, the traditional approach to advertising doesn’t ..
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In an era where consumer expectations are evolving,
traditional marketing methods are no longer enough to capture attention.
Experiential mall activations have emerged as a powerful tool to engage
sho..
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Out-of-home (OOH) advertising has experienced significant
evolution over the years, blending creativity with advanced technology to
deliver impactful campaigns. In 2025, the OOH industry is set to pus..
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In the ever-evolving landscape of digital marketing, media
buying has become a critical component in reaching target audiences and driving
business growth. By 2025, the art and science of media buying..
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As we enter 2025, sports broadcasting is undergoing a major
transformation, driven by technological advancements, changes in audience
behavior, and a deeper understanding of consumer preferences. Adve..
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In 2025, the world of advertising continues to evolve at
lightning speed, blending technological advancements with ever-changing
consumer preferences. For businesses aiming to craft TV commercials tha..
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The shopping mall experience has undergone a transformative
evolution, thanks to the continuous advancements in digital signage technology.
Once merely static boards showcasing advertisements, today’s..
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In the ever-evolving world of marketing, brands are
increasingly turning to innovative strategies to capture the attention of their
audience. One such strategy that has proven to be highly effective i..
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In today’s competitive retail landscape, malls are no longer
just shopping destinations; they are dynamic ecosystems where consumers engage
with brands, products, and experiences. For marketers, mall ..
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In the dynamic world of advertising, capturing and retaining
audience attention is more challenging than ever. With consumers being
bombarded by countless advertisements daily, businesses need innovat..
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In the ever-evolving landscape of digital marketing, video
advertising has cemented itself as a cornerstone for brand engagement. As we
step into 2025, the role of digital video ads is more pivotal th..
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In the fast-paced, digital-first world of 2025, the question
lingers: Is print advertising still relevant? With businesses investing heavily
in digital campaigns, it’s tempting to think print advertis..
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Retail advertising has long been a cornerstone of commerce,
bridging the gap between products and consumers. In 2025, it has evolved to
become not just a marketing tool but a transformative force rede..
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In the fast-paced world of advertising, capturing consumer
attention has become an increasingly challenging task. Traditional advertising
methods often struggle to compete with the allure of digital m..
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In an increasingly competitive market, outdoor branding has
become a vital tool for businesses aiming to leave a lasting impression on
their target audience. Whether it’s a billboard on a bustling hig..
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In today's competitive retail environment, brands are
constantly seeking new ways to stand out and engage customers. One powerful
tool that has gained traction is experiential marketing. This marketin..
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In today’s fast-paced digital age, traditional advertising
often struggles to break through the noise. Enter guerrilla marketing: a bold,
unconventional approach that’s designed to captivate audiences..
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In an ever-evolving digital landscape, advertising agencies
are no longer confined to creating TV commercials or placing newspaper ads. The
year 2024 marks a pivotal point for full-service advertising..
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The corporate ad film industry continues to evolve rapidly,
driven by technological advancements, shifting consumer behaviors, and the
increasing importance of authenticity in branding. As we move int..
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In an era where audience attention is fragmented across
multiple platforms, live sports continue to command an unparalleled level of
engagement. From the roaring excitement of stadium crowds to millio..
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In today’s competitive retail environment, brands are
constantly seeking innovative ways to capture attention and create impactful
customer experiences. One such game-changer in the retail space is th..
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Mall advertising continues to be a dynamic and effective way
to connect with diverse audiences in 2024. As retail spaces evolve into
experiential hubs, they offer brands a unique opportunity to engage..
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Outdoor advertising has always been a powerful medium for
reaching broad audiences, but its effectiveness has traditionally relied on
static billboards, posters, and signage. However, advancements in ..
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In the fast-evolving world of marketing, Out-of-Home
(OOH) advertising continues to play a pivotal role in reaching audiences
beyond the confines of digital screens. As we look ahead to 2025, OOH
adve..
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In today’s digital-first world, storytelling has become the
cornerstone of effective marketing. Brands are no longer just selling products;
they’re sharing stories, evoking emotions, and creating memo..
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Out-of-home (OOH) advertising, once limited to static
billboards and transit posters, is undergoing a transformative evolution. By
2025 and beyond, technological advancements, shifting consumer behavi..
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In recent years, the growing awareness about environmental
sustainability has influenced various industries, and outdoor advertising is no
exception. As environmental concerns become more pressing, br..
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In the ever-evolving world of advertising, Out-of-Home (OOH)
marketing has stood the test of time by continuously adapting to technological
advancements. Today, the integration of Augmented Reality (A..
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In today’s world, sustainability is not just a trend but a
necessity. As businesses and consumers become more environmentally conscious,
the advertising industry is also evolving to adopt eco-friendly..
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The world of Out-of-Home (OOH) advertising continues to
evolve at a rapid pace, embracing technological advancements and shifting
consumer behaviors. As we approach 2025, businesses must adapt to thes..
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In the ever-evolving world of advertising, Out-Of-Home (OOH)
advertising has seen a remarkable transformation due to technological
advancements. Gone are the days when billboards and static posters we..
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In today’s fast-paced, tech-driven world, traditional
advertising methods struggle to engage a digital-first audience accustomed to
instant gratification and immersive experiences. Enter Interactive M..
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The evolution of retail has reached an exciting new phase,
with outdoor displays transforming window shopping into a dynamic, interactive,
and sensory-rich experience. Modern retail outdoor displays a..
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As we look towards the future of digital marketing in
India's two largest urban hubs, Delhi and Mumbai, it is evident that both
cities are set to experience transformative shifts. With technological
a..
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In recent years, the digital revolution has taken root in
unexpected places, transforming traditional hubs into modern epicenters for
online growth and engagement. Mathura, one of Uttar Pradesh’s most..
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Karimnagar, known for its rich cultural legacy and iconic
monuments, has always been a testament to Telangana's vibrant heritage. But
today, the city is making strides not only as a historical treasur..
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Saharanpur, a city in Uttar Pradesh, has long been
synonymous with exquisite woodcraft, earning its reputation as the woodcraft
hub of India. Known for its intricate designs and craftsmanship, Saharan..
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Firozabad, often referred to as the “Glass City of India,”
is famous for its centuries-old glass industry, producing glassware and bangles
that have reached international markets. However, in recent y..
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Mathura, the birthplace of Lord Krishna, holds a special
place in the hearts of millions of devotees around the world. Known for its
rich spiritual heritage and vibrant culture, Mathura is also underg..
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In recent years, Bhavnagar, a vibrant coastal city in
Gujarat, has carved out a unique place for itself in the rapidly evolving
digital marketing landscape. Known for its rich industrial heritage and
..
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In recent years, Bhavnagar, a prominent coastal city in
Gujarat, has rapidly evolved from a traditional hub of commerce and culture
into a modern digital landscape. This transformation has been signif..
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Known for its rich history, vibrant culture, and lively
streets, Jalandhar is a city that has embraced the digital age with enthusiasm.
While the city is a traditional cultural hub in Punjab, it is al..
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Amritsar, affectionately known as the "Golden
City" due to the shimmering Golden Temple, has emerged as a significant
player in the digital marketing landscape of Punjab. While it remains steeped
in s..
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Amritsar, often recognized as the spiritual heart of Punjab
due to its iconic Golden Temple, has emerged as a modern, digitally-driven
city. This shift is transforming its economy, as businesses, both..
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As the digital era reshapes business landscapes, Bihar's
capital, Patna, is rapidly emerging as a prominent hub for digital marketing in
Eastern India. Businesses across industries are embracing onlin..
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Kanpur, known as one of the largest cities in Uttar Pradesh,
has long been recognized for its industrial heritage and economic significance.
However, in recent years, the city has witnessed a digital ..